Stakeholder thinking in marketing / guest editor Michael Jay Polonsky.
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Year of Publication: | 2005 |
Language: | English |
Series: | European journal of marketing ;
v.39, no. 9/10 |
Online Access: | |
Physical Description: | 277 p. |
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050 | 4 | |a HD2744 |b .S83 2005 | |
245 | 0 | 0 | |a Stakeholder thinking in marketing |h [electronic resource] / |c guest editor Michael Jay Polonsky. |
260 | |a Bradford, England : |b Emerald Group Publishing, |c c2005. | ||
300 | |a 277 p. | ||
490 | 0 | |a European journal of marketing ; |v v.39, no. 9/10 | |
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Corporations |x Investor relations. | |
650 | 0 | |a Marketing. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Polonsky, Michael Jay. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=254021 |z Click to View |