Store design and visual merchandising : : creating store space that encourages buying / / Claus Ebster and Marion Garaus.

The careful, creative, and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, the interested reader will find a variety of hands-on suggestions for how to optimize the desig...

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Bibliographic Details
Superior document:Consumer behavior collection,
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Place / Publishing House:New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2015.
Year of Publication:2015
Edition:Second edition.
Language:English
Series:Consumer behavior collection.
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Physical Description:1 online resource (220 pages) :; illustrations.
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