Analytics and dynamic customer strategy : : big profits from big data /

Analytics and dynamic customer strategy : : big profits from big data / / John F. Tanner, Jr.

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VerfasserIn:
Tanner, John F.,
Place / Publishing House:Hoboken, New Jersey : : Wiley,, 2014.
2014
Year of Publication:2014
Language:English
Online Access:
Physical Description:1 online resource (256 pages) :; illustrations (some color)
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ctrlnum (MiAaPQ)5001715408
(Au-PeEL)EBL1715408
(CaPaEBR)ebr10885925
(CaONFJC)MIL620543
(OCoLC)877564696
collection bib_alma
record_format marc
spelling Tanner, John F., author.
Analytics and dynamic customer strategy : big profits from big data / John F. Tanner, Jr.
Hoboken, New Jersey : Wiley, 2014.
2014
1 online resource (256 pages) : illustrations (some color)
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Customer relations.
Relationship marketing.
Big data.
Electronic books.
Print version: Tanner, John F. Analytics and dynamic customer strategy : big profits from big data. Hoboken, New Jersey : Wiley, c2014 xviii, 235 pages 9781118905739 2014005246
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1715408 Click to View
language English
format eBook
author Tanner, John F.,
spellingShingle Tanner, John F.,
Analytics and dynamic customer strategy : big profits from big data /
author_facet Tanner, John F.,
author_variant j f t jf jft
author_role VerfasserIn
author_sort Tanner, John F.,
title Analytics and dynamic customer strategy : big profits from big data /
title_sub big profits from big data /
title_full Analytics and dynamic customer strategy : big profits from big data / John F. Tanner, Jr.
title_fullStr Analytics and dynamic customer strategy : big profits from big data / John F. Tanner, Jr.
title_full_unstemmed Analytics and dynamic customer strategy : big profits from big data / John F. Tanner, Jr.
title_auth Analytics and dynamic customer strategy : big profits from big data /
title_new Analytics and dynamic customer strategy :
title_sort analytics and dynamic customer strategy : big profits from big data /
publisher Wiley,
publishDate 2014
physical 1 online resource (256 pages) : illustrations (some color)
isbn 9781118919781
9781118905739
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.5 T366 42014
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1715408
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/34
dewey-sort 3658.8 234
dewey-raw 658.8/34
dewey-search 658.8/34
oclc_num 877564696
work_keys_str_mv AT tannerjohnf analyticsanddynamiccustomerstrategybigprofitsfrombigdata
status_str n
ids_txt_mv (MiAaPQ)5001715408
(Au-PeEL)EBL1715408
(CaPaEBR)ebr10885925
(CaONFJC)MIL620543
(OCoLC)877564696
is_hierarchy_title Analytics and dynamic customer strategy : big profits from big data /
_version_ 1792330789258526721
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