Red-hot cold call selling : : prospecting techniques that really pay off / / Paul S. Goldner.

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Bibliographic Details
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Place / Publishing House:New York : : AMACOM,, [2006]
2006
Year of Publication:2006
Edition:Second edition.
Language:English
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Physical Description:1 online resource (226 pages)
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Table of Contents:
  • Prospecting: An Essential Element to Your Selling Success
  • What Is Prospecting?
  • The Power of Prospecting
  • Becoming Rejection-Proof
  • Smart Prospecting
  • The Ten Commandments of Prospecting
  • Anatomy of a Cold Call
  • Your Prospecting and Business Development Strategy
  • Handing Objections
  • Working With Voice Mail, Administrative Assistants, and Secretaries
  • Public Relations: How to Make Your Prospects Come to You
  • How to Leverage Your Success
  • Tracking Your Progress.