Description: Branding in a competitive marketplace /

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Bibliographic Details
VerfasserIn:	Baisya, Rajat K.,
Place / Publishing House:	Thousand Oaks, California : : SAGE,, 2013. 2013
Year of Publication:	2013
Language:	English
Online Access:	https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1400586
Physical Description:	1 online resource (230 pages) :; illustrations, tables
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Description
Bibliography:	Includes bibliographical references and index.
ISBN:	9788132110590 9788132116318
Hierarchical level:	Monograph
Statement of Responsibility:	Rajat K. Baisya.