Review of marketing research

Review of marketing research / Naresh K. Malhotra, editor.

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ProQuest (Firm)
TeilnehmendeR:
Malhotra, Naresh K.
ProQuest (Firm)
Year of Publication:2013
Language:English
Series:Review of marketing research ; v.10
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Physical Description:xvi, 291 p.
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record_format marc
spelling Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.
Bradford : Emerald Group Publishing Limited, 2013.
xvi, 291 p.
Review of marketing research ; v.10
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing research.
Marketing.
Electronic books.
Malhotra, Naresh K.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1250101 Click to View
language English
format Electronic
eBook
author2 Malhotra, Naresh K.
ProQuest (Firm)
author_facet Malhotra, Naresh K.
ProQuest (Firm)
ProQuest (Firm)
author2_variant n k m nk nkm
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Malhotra, Naresh K.
title Review of marketing research
spellingShingle Review of marketing research
Review of marketing research ;
title_full Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.
title_fullStr Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.
title_full_unstemmed Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.
title_auth Review of marketing research
title_new Review of marketing research
title_sort review of marketing research
series Review of marketing research ;
series2 Review of marketing research ;
publisher Emerald Group Publishing Limited,
publishDate 2013
physical xvi, 291 p.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.2 R48 42013
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1250101
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8
dewey-sort 3658.8
dewey-raw 658.8
dewey-search 658.8
oclc_num 857077185
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is_hierarchy_title Review of marketing research
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