Value creation in management accounting : using information to capture customer value / / CJ McNair-Connolly ... [et al.].
Value creation is at the heart of an economic enterprise, defining its capability to serve customers and generate profits and growth. This fact has led to an ever-increasing set of tools and techniques that start with customers, focusing on serving their preferences from the very inception of a prod...
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Superior document: | Managerial accounting collection, |
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TeilnehmendeR: | |
Year of Publication: | 2013 |
Edition: | 1st ed. |
Language: | English |
Series: | 2013 digital library.
Managerial accounting collection., |
Online Access: | |
Physical Description: | 1 electronic text (xi, 177 p.) :; digital file. |
Notes: | Part of: 2013 digital library. |
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