Visionary pricing : reflections and advances in honor of Dan Nimer / / edited by Gerald E. Smith.
Saved in:
: | |
---|---|
TeilnehmendeR: | |
Year of Publication: | 2012 |
Edition: | 1st ed. |
Language: | English |
Series: | Advances in business marketing & purchasing,
v. 19 |
Online Access: | |
Physical Description: | xix, 363 p. :; ill. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
LEADER | 01606nam a2200397 a 4500 | ||
---|---|---|---|
001 | 5001105021 | ||
003 | MiAaPQ | ||
005 | 20200520144314.0 | ||
006 | m o d | | ||
007 | cr cn||||||||| | ||
008 | 130129s2012 enka sb 010 0 eng d | ||
020 | |z 9781780529967 | ||
020 | |a 9781780529974 (electronic bk.) | ||
035 | |a (MiAaPQ)5001105021 | ||
035 | |a (Au-PeEL)EBL1105021 | ||
035 | |a (CaPaEBR)ebr10649048 | ||
035 | |a (CaONFJC)MIL427147 | ||
035 | |a (OCoLC)822967881 | ||
040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a HF5416.5 |b .V57 2012 | |
245 | 0 | 0 | |a Visionary pricing |h [electronic resource] : |b reflections and advances in honor of Dan Nimer / |c edited by Gerald E. Smith. |
250 | |a 1st ed. | ||
260 | |a Bingley [England] : |b Emerald Group Pub., |c 2012. | ||
300 | |a xix, 363 p. : |b ill. | ||
440 | 0 | |a Advances in business marketing & purchasing, |x 1069-0964 ; |v v. 19 | |
504 | |a Includes bibliographical references. | ||
505 | 0 | |a section 1. Dan Nimer -- section 2. Pricing, strategy, and competitive advantage -- section 3. The defining role of value in pricing -- section 4. Pricing capability and pricing innovation. | |
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Pricing. | |
650 | 0 | |a Marketing. | |
650 | 0 | |a Purchasing. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Smith, Gerald E. | |
700 | 1 | |a Nimer, Dan. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1105021 |z Click to View |