All-out for victory! : magazine advertising and the World War II home front / / John Bush Jones.
Saved in:
| : | |
|---|---|
| TeilnehmendeR: | |
| Year of Publication: | 2009 |
| Language: | English |
| Online Access: | |
| Physical Description: | xi, 314 p. :; ill. (some col.). |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 02156nam a2200373 a 4500 | ||
|---|---|---|---|
| 001 | 5001084891 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 090102s2009 maua sb 001 0 eng | ||
| 010 | |z 2008055182 | ||
| 020 | |z 9781584657682 (cloth : alk. paper) | ||
| 020 | |z 1584657685 (cloth : alk. paper) | ||
| 035 | |a (MiAaPQ)5001084891 | ||
| 035 | |a (Au-PeEL)EBL1084891 | ||
| 035 | |a (CaPaEBR)ebr10319037 | ||
| 035 | |a (CaONFJC)MIL247295 | ||
| 035 | |a (OCoLC)646815634 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 043 | |a n-us--- | ||
| 050 | 4 | |a HF6105.U5 |b J66 2009 | |
| 082 | 0 | 4 | |a 940.53/1 |2 22 |
| 100 | 1 | |a Jones, John Bush. | |
| 245 | 1 | 0 | |a All-out for victory! |h [electronic resource] : |b magazine advertising and the World War II home front / |c John Bush Jones. |
| 260 | |a Waltham, Mass. : |b Brandeis University Press ; |a Hanover [N.H.] : |b Published by University Press of New England, |c c2009. | ||
| 300 | |a xi, 314 p. : |b ill. (some col.). | ||
| 504 | |a Includes bibliographical references (p. [297]-298) and index. | ||
| 505 | 0 | |a "All-outs" and "double-barrelleds" -- How to advertise a war -- "This is worth fighting for" -- Motivational war ads -- "The arms behind the army" -- Industrial support of the war -- The farm front -- Agricultural support of the war -- "Use it up, wear it out, make it do, or do without!" -- Conservation, scrap drives, and home front efficiency -- Soda pop, letters, and cigarettes -- Morale overseas and at home -- "Produce, conserve, share, and play square" -- Coping with shortages and rationing -- "The hand that rocked the cradle rules the world" -- Women in war work -- "Dig down deep" -- Giving blood and buying bonds -- Epilogue : the world of tomorrow. | |
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Advertising, Magazine |z United States |x History |y 20th century. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1084891 |z Click to View |