Marketing in the participation age : a guide to motivating people to join, share, take part, connect, and engage / / Daina Middleton.
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| TeilnehmendeR: | |
| Year of Publication: | 2013 |
| Language: | English |
| Online Access: | |
| Physical Description: | xvii, 205 p. |
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| Bibliography: | Includes bibliographical references and index. |
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| ISBN: | 9781118402306 (cloth) 9781118431962 (electronic bk.) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Daina Middleton. |