Sociolinguistics of the Korean Wave : : Hallyu and Soft Power / / Nora Samosir and Lionel Wee.

"Samosir and Wee examine how the immensely popular Korean Wave ('K-wave') also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean cultur...

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Place / Publishing House:Abingdon, England : : Routledge,, [2024]
©2024
Year of Publication:2024
Edition:First edition.
Language:English
Physical Description:1 online resource (179 pages)
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