Sociolinguistics of the Korean Wave : : Hallyu and Soft Power / / Nora Samosir and Lionel Wee.
"Samosir and Wee examine how the immensely popular Korean Wave ('K-wave') also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean cultur...
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| Place / Publishing House: | Abingdon, England : : Routledge,, [2024] ©2024 |
| Year of Publication: | 2024 |
| Edition: | First edition. |
| Language: | English |
| Physical Description: | 1 online resource (179 pages) |
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Table of Contents:
- Cover
- Half Title
- Title Page
- Copyright Page
- Table of Contents
- Acknowledgements
- Chapter 1 The Korean Wave as a Sociolinguistic Phenomenon
- Chapter 2 Soft Power beyond the State
- Chapter 3 The Soft Power of Hallyu: The State and the Creative Industries
- Chapter 4 K-Pop: Product and Process
- Chapter 5 K-Dramas: Serialising Korean Culture
- Chapter 6 K-Films: Korean Culture as Movie Spectacle
- Chapter 7 Beyond the Three Ks: Consuming Korea
- Chapter 8 Towards a Better Understanding of Soft Power
- References
- Index.