Persuasion in public discourse : : cognitive and functional perspectives / / edited by Jana Pelclová and Wei-lun Lu.
"This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives...
Saved in:
Superior document: | Discourse approaches to politics, society and culture (DAPSAC), volume 79 |
---|---|
TeilnehmendeR: | |
Place / Publishing House: | Amsterdam ;, Philadelphia : : John Benjamins Publishing Company,, [2018] ©2018 |
Year of Publication: | 2018 |
Edition: | 1st ed. |
Language: | English |
Series: | Discourse approaches to politics, society, and culture ;
v. 79. |
Physical Description: | 1 online resource (342 pages) :; illustrations. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Electronic
DOAB Directory of Open Access Books | Available |