Marketing Identities : The Invention of Jewish Ethnicity in Ost und West / / David A. Brenner.
Marketing Identities analyzes how Ost und West (East and West), the first Jewish magazine (1901-1923) published in Berlin by westernized Jews originally from Eastern Europe, promoted ethnic identity to Jewish audiences in Germany and throughout the world. Using sophisticated techniques of modern mar...
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| Place / Publishing House: | Detroit : : Wayne State University Press,, 1998. ©1998. |
| Year of Publication: | 2018 1998 |
| Language: | English |
| Physical Description: | 1 online resource (247 pages) |
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Electronic
| DOAB Directory of Open Access Books | Available |