Media research methods : measuring audiences, reactions and impact

Media research methods : measuring audiences, reactions and impact / Barrie Gunter

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Bibliographic Details
VerfasserIn:
Gunter, Barrie
Place / Publishing House:London [u.a.] : SAGE, 2000
Year of Publication:2000
Edition:1. publ.
Language:English
Subjects:
Medienforschung (DE-588)4074658-6 Methodologie (DE-588)4139716-2
Classification:70.03 - Methoden, Techniken und Organisation der sozialwissenschaftlichen Forschung
Physical Description:314 S.; 24 cm
Notes:Literaturverz. S. [280] - 307
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spelling Gunter, Barrie aut
Media research methods measuring audiences, reactions and impact Barrie Gunter
1. publ.
London [u.a.] SAGE 2000
314 S. 24 cm
Literaturverz. S. [280] - 307
Mass media Research
Social sciences Methodology
Medienforschung s (DE-588)4074658-6
Methodologie s (DE-588)4139716-2
AT-OBV UBSÜTM
YWKHP KHP-BIB PDOK-102-78 2221927230004498
language English
format Book
author Gunter, Barrie
spellingShingle Gunter, Barrie
Media research methods measuring audiences, reactions and impact
Medienforschung (DE-588)4074658-6
Methodologie (DE-588)4139716-2
author_facet Gunter, Barrie
author_variant b g bg
author_role VerfasserIn
author_sort Gunter, Barrie
title Media research methods measuring audiences, reactions and impact
title_sub measuring audiences, reactions and impact
title_full Media research methods measuring audiences, reactions and impact Barrie Gunter
title_fullStr Media research methods measuring audiences, reactions and impact Barrie Gunter
title_full_unstemmed Media research methods measuring audiences, reactions and impact Barrie Gunter
title_auth Media research methods measuring audiences, reactions and impact
title_new Media research methods
title_sort media research methods measuring audiences, reactions and impact
publisher SAGE
publishDate 2000
physical 314 S. 24 cm
edition 1. publ.
isbn 0761956581
076195659X
callnumber-raw PDOK-102-78
callnumber-search PDOK-102-78
topic Medienforschung (DE-588)4074658-6
Methodologie (DE-588)4139716-2
topic_facet Medienforschung
Methodologie
illustrated Not Illustrated
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is_hierarchy_title Media research methods measuring audiences, reactions and impact
basiskl_str_mv 70.03 - Methoden, Techniken und Organisation der sozialwissenschaftlichen Forschung
basiskl_txtF_mv 70.03 - Methoden, Techniken und Organisation der sozialwissenschaftlichen Forschung
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