Hashtag Campaigns during the COVID-19 Pandemic in Malaysia: Escalating from Online to Offline /

Hashtag Campaigns during the COVID-19 Pandemic in Malaysia: Escalating from Online to Offline / / Pauline Pooi Yin Leong, Amirul Adli Rosli.

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Hashtag campaigns on social media enable users to express their sentiments on various issues and mobilize people to be part of a movement or cause; they have been used effectively by disenfranchised members of society against powerful elites. While some are of the opinion that online campaigns are i...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2021 English
VerfasserIn:
Leong, Pauline Pooi Yin,
Rosli, Amirul Adli,
MitwirkendeR:
Rosli, Amirul Adli,
Yin Leong, Pauline Pooi,
Place / Publishing House:Singapore : : ISEAS Publishing, , [2021]
©2021
Year of Publication:2021
Language:English
Online Access:
Physical Description:1 online resource (42 p.)
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Table of Contents:
  • Frontmatter
  • FOREWORD
  • EXECUTIVE SUMMARY
  • Hashtag Campaigns during the COVID-19 Pandemic in Malaysia: Escalating from Online to Offline

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