Medienrhetorik des Fernsehens : : Begriffe und Konzepte / / Joachim Knape, Anne Ulrich.
How does the television persuade? What is its communicative potential? This volume takes a completely new rhetoric-theoretical view of the television medium, which does not inquire into the persuasiveness of individual programs or institutions, but rather the communicative structure of the medium. R...
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| Superior document: | Title is part of eBook package: De Gruyter EBOOK PACKAGE Complete Package 2014 |
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| Place / Publishing House: | Bielefeld : : transcript Verlag, , [2014] ©2014 |
| Year of Publication: | 2014 |
| Edition: | 1. Aufl. |
| Language: | German |
| Series: | Edition Medienwissenschaft ;
6 |
| Online Access: | |
| Physical Description: | 1 online resource (286 p.) |
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Table of Contents:
- Frontmatter
- Vorwort
- Inhalt
- Einleitung
- 1. Mediale Performanzdimension
- 2. Textuelle Dimension
- 3. Adressatenorientierte Dimension
- QUOTE
- REALITY TV
- UMSCHALTEN
- UNTERHALTUNG
- ZERSTREUUNG
- Backmatter