Digital Business Strategy : : How to Design, Build, and Future-Proof a Business in the Digital Age /

Digital Business Strategy : : How to Design, Build, and Future-Proof a Business in the Digital Age / / Garvan Callan.

Digital transformation is a must. Consumers have fully embraced the digital age, and companies have followed suit, deploying programs to adapt to the rapidly evolving marketplace. But the pace of technological change is such that digital trends are shaping the future, revolutionizing the business wo...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE Business and Economics 2023 English
VerfasserIn:
Callan, Garvan,
Place / Publishing House:Berlin ;, Boston : : De Gruyter, , [2023]
©2024
Year of Publication:2023
Language:English
Online Access:
Physical Description:1 online resource (XVII, 396 p.)
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Table of Contents:
  • Frontmatter
  • Acknowledgements
  • Foreword
  • Contents
  • Introduction
  • Part I: The Evolution of Innovation
  • Introduction
  • Chapter 1 Harnessing the Earliest Technologies Through to Industry 4.0
  • Chapter 2 The Cornerstones of the Digital Age
  • Chapter 3 Joining the Dots – Technology-Enabled Ancestors to Digitally Enabled Pioneers
  • Part II: Developing a Digital Business Strategy
  • Introduction
  • Chapter 4 What Is Strategy and How Do We Work With It to Drive Purpose and Digital
  • Chapter 5 Making Sense of the Landscape – Looking Out
  • Chapter 6 Business Evaluation and Crafting Priorities – Looking In
  • Part III: Capability Building to Deliver a Digital Business Strategy
  • Introduction
  • Chapter 7 Customer Centricity – Delivering Great Customer Experience
  • Chapter 8 Efficiency
  • Chapter 9 Digital Engagement
  • Chapter 10 Analytics
  • Chapter 11 Agile
  • Chapter 12 Innovation
  • Chapter 13 Open Through Partnering and Ecosystems
  • Chapter 14 Technology
  • Chapter 15 Risk
  • Part IV: People, Culture, and Digital DNA
  • Introduction
  • Chapter 16 Breaking Down and Building Up Culture
  • Chapter 17 Structures and Customs of a Digital Business
  • Part V: Delivering Value Through Ambidexterity and Roadmapping
  • Introduction
  • Chapter 18 Five Pillars of Execution
  • Part VI: Preparing for the Next Wave of Innovation
  • Chapter 19 Getting Ready to Look Forwards
  • Chapter 20 Themes and Trends That Will Shape the Next Waves of Innovation
  • Conclusion
  • Bibliography
  • List of Figures
  • List of Tables
  • Index
  • About the Author

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