The Future of Luxury Brands : : Artification and Sustainability / / ed. by Annamma Joy.
The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times. The Future of Luxury Brands examines th...
Saved in:
Superior document: | Title is part of eBook package: De Gruyter DG Plus DeG Package 2022 Part 1 |
---|---|
MitwirkendeR: | |
HerausgeberIn: | |
Place / Publishing House: | Berlin ;, Boston : : De Gruyter, , [2022] ©2022 |
Year of Publication: | 2022 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (XIII, 298 p.) |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
9783110732757 |
---|---|
ctrlnum |
(DE-B1597)574257 (OCoLC)1301547117 |
collection |
bib_alma |
record_format |
marc |
spelling |
The Future of Luxury Brands : Artification and Sustainability / ed. by Annamma Joy. Berlin ; Boston : De Gruyter, [2022] ©2022 1 online resource (XIII, 298 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Frontmatter -- Advance Praise for The Future of Luxury Brands: Artification and Sustainability -- Acknowledgments -- Contents -- Chapter 1 Artification and Sustainability: Foundational Pillars of the Luxury Worlds of Art, Fashion, and Wine -- Part 1: Luxury in the Time of Covid-19 -- Chapter 2 Luxury Consumption and Covid-19 -- Part 2: The Art World -- Chapter 3 Organizational Aesthetics as Exploring the Spiritual of the Social -- Chapter 4 Being at Burning Man: Fabulations and Provocations -- Chapter 5 Valued Belongings: Museums and the Luxury Art Market -- Chapter 6 Art and Aesthetics in the Future of Luxury -- Part 3: The World of Fashion -- Chapter 7 Wearing the Writing on the Wall: Streetwear and Street Art -- Chapter 8 Seller and Consumer Activists in the World of Canadian Diamonds: A Case of Italian Political Consumerism -- Chapter 9 That’s So Trashy – Artification of Waste in the Luxury Fashion Industry -- Chapter 10 Luxury Resale Shaping the Future of Fashion -- Part 4: Wine and Hospitality Services -- Chapter 11 Artification and Social Responsibility in the Context of Fine Wine: Opus One -- Chapter 12 Sustainable Transformative Wine Tourism: Applications in Experiential Educational Tourism -- Chapter 13 Wines and Subversive Art: A Conceptual Definition of Natural Wines -- Chapter 14 The Artification of Hospitality: Elevating Service to Luxury Status -- List of Contributors -- About the Editor -- List of Figures -- List of Tables -- Index restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times. The Future of Luxury Brands examines three interrelated luxury-marketing segments—the art world, fashion and fine wines including hospitality services—through the dual lenses of sustainability and artification. From safeguarding human and natural resources to upholding labor rights and protecting the environment, sustainability has taken center stage in consumer consciousness, embodying both moral authority and sound business practices. At the same time, artification—the process by which non-art is reconceived as art—applies the cachet of art to business, affording commercial products the sacred status accorded to works of art. When commercial products enter the realm of aesthetic creation, artification and consumer engagement inevitably increases. This pioneering book examining artification and sustainability as strategic pillars of marketing strategies in the luxury industry will be essential reading for practitioners working in luxury product companies, as also students of luxury brand marketing. Issued also in print. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 02. Mai 2023) Luxuries Design Environmental aspects. BUSINESS & ECONOMICS / Marketing / General. bisacsh Artification. Brand Management. Luxury Brand Marketing. Luxury Goods. Sustainability. Armano, Linda, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Belk, Russell W., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Brydges, Taylor, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb De Monthoux, Pierre Guillet, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Esau, Darcen, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Grohmann, Bianca, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Hagtvedt, Henrik, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Henninger, Claudia E., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Jones, Celina, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Joy, Annamma, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Joy, Annamma, editor. edt http://id.loc.gov/vocabulary/relators/edt Kozinets, Robert V., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Latour, Kathryn A., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Le Normand, Aurelie, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Meamber, Laurie A., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Peña, Camilo, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Rowley, Susan, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Senese, Donna, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Sherry, John F., contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Sorensen, Amanda, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Turunen, Linda Lisa Maria, contributor. ctb https://id.loc.gov/vocabulary/relators/ctb Title is part of eBook package: De Gruyter DG Plus DeG Package 2022 Part 1 9783110766820 Title is part of eBook package: De Gruyter EBOOK PACKAGE Business and Economics 2022 English 9783110992823 Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2022 English 9783110993899 Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2022 9783110994810 ZDB-23-DGG Title is part of eBook package: De Gruyter EBOOK PACKAGE Economics 2022 9783110992922 ZDB-23-DBV EPUB 9783110732818 print 9783110737615 https://doi.org/10.1515/9783110732757 https://www.degruyter.com/isbn/9783110732757 Cover https://www.degruyter.com/document/cover/isbn/9783110732757/original |
language |
English |
format |
eBook |
author2 |
Armano, Linda, Armano, Linda, Belk, Russell W., Belk, Russell W., Brydges, Taylor, Brydges, Taylor, De Monthoux, Pierre Guillet, De Monthoux, Pierre Guillet, Esau, Darcen, Esau, Darcen, Grohmann, Bianca, Grohmann, Bianca, Hagtvedt, Henrik, Hagtvedt, Henrik, Henninger, Claudia E., Henninger, Claudia E., Jones, Celina, Jones, Celina, Joy, Annamma, Joy, Annamma, Joy, Annamma, Joy, Annamma, Kozinets, Robert V., Kozinets, Robert V., Latour, Kathryn A., Latour, Kathryn A., Le Normand, Aurelie, Le Normand, Aurelie, Meamber, Laurie A., Meamber, Laurie A., Peña, Camilo, Peña, Camilo, Rowley, Susan, Rowley, Susan, Senese, Donna, Senese, Donna, Sherry, John F., Sherry, John F., Sorensen, Amanda, Sorensen, Amanda, Turunen, Linda Lisa Maria, Turunen, Linda Lisa Maria, |
author_facet |
Armano, Linda, Armano, Linda, Belk, Russell W., Belk, Russell W., Brydges, Taylor, Brydges, Taylor, De Monthoux, Pierre Guillet, De Monthoux, Pierre Guillet, Esau, Darcen, Esau, Darcen, Grohmann, Bianca, Grohmann, Bianca, Hagtvedt, Henrik, Hagtvedt, Henrik, Henninger, Claudia E., Henninger, Claudia E., Jones, Celina, Jones, Celina, Joy, Annamma, Joy, Annamma, Joy, Annamma, Joy, Annamma, Kozinets, Robert V., Kozinets, Robert V., Latour, Kathryn A., Latour, Kathryn A., Le Normand, Aurelie, Le Normand, Aurelie, Meamber, Laurie A., Meamber, Laurie A., Peña, Camilo, Peña, Camilo, Rowley, Susan, Rowley, Susan, Senese, Donna, Senese, Donna, Sherry, John F., Sherry, John F., Sorensen, Amanda, Sorensen, Amanda, Turunen, Linda Lisa Maria, Turunen, Linda Lisa Maria, |
author2_variant |
l a la l a la r w b rw rwb r w b rw rwb t b tb t b tb m p g d mpg mpgd m p g d mpg mpgd d e de d e de b g bg b g bg h h hh h h hh c e h ce ceh c e h ce ceh c j cj c j cj a j aj a j aj a j aj a j aj r v k rv rvk r v k rv rvk k a l ka kal k a l ka kal n a l na nal n a l na nal l a m la lam l a m la lam c p cp c p cp s r sr s r sr d s ds d s ds j f s jf jfs j f s jf jfs a s as a s as l l m t llm llmt l l m t llm llmt |
author2_role |
MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR HerausgeberIn HerausgeberIn MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR MitwirkendeR |
author_sort |
Armano, Linda, |
title |
The Future of Luxury Brands : Artification and Sustainability / |
spellingShingle |
The Future of Luxury Brands : Artification and Sustainability / Frontmatter -- Advance Praise for The Future of Luxury Brands: Artification and Sustainability -- Acknowledgments -- Contents -- Chapter 1 Artification and Sustainability: Foundational Pillars of the Luxury Worlds of Art, Fashion, and Wine -- Part 1: Luxury in the Time of Covid-19 -- Chapter 2 Luxury Consumption and Covid-19 -- Part 2: The Art World -- Chapter 3 Organizational Aesthetics as Exploring the Spiritual of the Social -- Chapter 4 Being at Burning Man: Fabulations and Provocations -- Chapter 5 Valued Belongings: Museums and the Luxury Art Market -- Chapter 6 Art and Aesthetics in the Future of Luxury -- Part 3: The World of Fashion -- Chapter 7 Wearing the Writing on the Wall: Streetwear and Street Art -- Chapter 8 Seller and Consumer Activists in the World of Canadian Diamonds: A Case of Italian Political Consumerism -- Chapter 9 That’s So Trashy – Artification of Waste in the Luxury Fashion Industry -- Chapter 10 Luxury Resale Shaping the Future of Fashion -- Part 4: Wine and Hospitality Services -- Chapter 11 Artification and Social Responsibility in the Context of Fine Wine: Opus One -- Chapter 12 Sustainable Transformative Wine Tourism: Applications in Experiential Educational Tourism -- Chapter 13 Wines and Subversive Art: A Conceptual Definition of Natural Wines -- Chapter 14 The Artification of Hospitality: Elevating Service to Luxury Status -- List of Contributors -- About the Editor -- List of Figures -- List of Tables -- Index |
title_sub |
Artification and Sustainability / |
title_full |
The Future of Luxury Brands : Artification and Sustainability / ed. by Annamma Joy. |
title_fullStr |
The Future of Luxury Brands : Artification and Sustainability / ed. by Annamma Joy. |
title_full_unstemmed |
The Future of Luxury Brands : Artification and Sustainability / ed. by Annamma Joy. |
title_auth |
The Future of Luxury Brands : Artification and Sustainability / |
title_alt |
Frontmatter -- Advance Praise for The Future of Luxury Brands: Artification and Sustainability -- Acknowledgments -- Contents -- Chapter 1 Artification and Sustainability: Foundational Pillars of the Luxury Worlds of Art, Fashion, and Wine -- Part 1: Luxury in the Time of Covid-19 -- Chapter 2 Luxury Consumption and Covid-19 -- Part 2: The Art World -- Chapter 3 Organizational Aesthetics as Exploring the Spiritual of the Social -- Chapter 4 Being at Burning Man: Fabulations and Provocations -- Chapter 5 Valued Belongings: Museums and the Luxury Art Market -- Chapter 6 Art and Aesthetics in the Future of Luxury -- Part 3: The World of Fashion -- Chapter 7 Wearing the Writing on the Wall: Streetwear and Street Art -- Chapter 8 Seller and Consumer Activists in the World of Canadian Diamonds: A Case of Italian Political Consumerism -- Chapter 9 That’s So Trashy – Artification of Waste in the Luxury Fashion Industry -- Chapter 10 Luxury Resale Shaping the Future of Fashion -- Part 4: Wine and Hospitality Services -- Chapter 11 Artification and Social Responsibility in the Context of Fine Wine: Opus One -- Chapter 12 Sustainable Transformative Wine Tourism: Applications in Experiential Educational Tourism -- Chapter 13 Wines and Subversive Art: A Conceptual Definition of Natural Wines -- Chapter 14 The Artification of Hospitality: Elevating Service to Luxury Status -- List of Contributors -- About the Editor -- List of Figures -- List of Tables -- Index |
title_new |
The Future of Luxury Brands : |
title_sort |
the future of luxury brands : artification and sustainability / |
publisher |
De Gruyter, |
publishDate |
2022 |
physical |
1 online resource (XIII, 298 p.) Issued also in print. |
contents |
Frontmatter -- Advance Praise for The Future of Luxury Brands: Artification and Sustainability -- Acknowledgments -- Contents -- Chapter 1 Artification and Sustainability: Foundational Pillars of the Luxury Worlds of Art, Fashion, and Wine -- Part 1: Luxury in the Time of Covid-19 -- Chapter 2 Luxury Consumption and Covid-19 -- Part 2: The Art World -- Chapter 3 Organizational Aesthetics as Exploring the Spiritual of the Social -- Chapter 4 Being at Burning Man: Fabulations and Provocations -- Chapter 5 Valued Belongings: Museums and the Luxury Art Market -- Chapter 6 Art and Aesthetics in the Future of Luxury -- Part 3: The World of Fashion -- Chapter 7 Wearing the Writing on the Wall: Streetwear and Street Art -- Chapter 8 Seller and Consumer Activists in the World of Canadian Diamonds: A Case of Italian Political Consumerism -- Chapter 9 That’s So Trashy – Artification of Waste in the Luxury Fashion Industry -- Chapter 10 Luxury Resale Shaping the Future of Fashion -- Part 4: Wine and Hospitality Services -- Chapter 11 Artification and Social Responsibility in the Context of Fine Wine: Opus One -- Chapter 12 Sustainable Transformative Wine Tourism: Applications in Experiential Educational Tourism -- Chapter 13 Wines and Subversive Art: A Conceptual Definition of Natural Wines -- Chapter 14 The Artification of Hospitality: Elevating Service to Luxury Status -- List of Contributors -- About the Editor -- List of Figures -- List of Tables -- Index |
isbn |
9783110732757 9783110766820 9783110992823 9783110993899 9783110994810 9783110992922 9783110732818 9783110737615 |
callnumber-first |
H - Social Science |
callnumber-subject |
HD - Industries, Land Use, Labor |
callnumber-label |
HD9999 |
callnumber-sort |
HD 49999 L852 |
url |
https://doi.org/10.1515/9783110732757 https://www.degruyter.com/isbn/9783110732757 https://www.degruyter.com/document/cover/isbn/9783110732757/original |
illustrated |
Not Illustrated |
dewey-hundreds |
600 - Technology |
dewey-tens |
650 - Management & public relations |
dewey-ones |
650 - Management & auxiliary services |
dewey-full |
650 |
dewey-sort |
3650 |
dewey-raw |
650 |
dewey-search |
650 |
doi_str_mv |
10.1515/9783110732757 |
oclc_num |
1301547117 |
work_keys_str_mv |
AT armanolinda thefutureofluxurybrandsartificationandsustainability AT belkrussellw thefutureofluxurybrandsartificationandsustainability AT brydgestaylor thefutureofluxurybrandsartificationandsustainability AT demonthouxpierreguillet thefutureofluxurybrandsartificationandsustainability AT esaudarcen thefutureofluxurybrandsartificationandsustainability AT grohmannbianca thefutureofluxurybrandsartificationandsustainability AT hagtvedthenrik thefutureofluxurybrandsartificationandsustainability AT henningerclaudiae thefutureofluxurybrandsartificationandsustainability AT jonescelina thefutureofluxurybrandsartificationandsustainability AT joyannamma thefutureofluxurybrandsartificationandsustainability AT kozinetsrobertv thefutureofluxurybrandsartificationandsustainability AT latourkathryna thefutureofluxurybrandsartificationandsustainability AT lenormandaurelie thefutureofluxurybrandsartificationandsustainability AT meamberlauriea thefutureofluxurybrandsartificationandsustainability AT penacamilo thefutureofluxurybrandsartificationandsustainability AT rowleysusan thefutureofluxurybrandsartificationandsustainability AT senesedonna thefutureofluxurybrandsartificationandsustainability AT sherryjohnf thefutureofluxurybrandsartificationandsustainability AT sorensenamanda thefutureofluxurybrandsartificationandsustainability AT turunenlindalisamaria thefutureofluxurybrandsartificationandsustainability AT armanolinda futureofluxurybrandsartificationandsustainability AT belkrussellw futureofluxurybrandsartificationandsustainability AT brydgestaylor futureofluxurybrandsartificationandsustainability AT demonthouxpierreguillet futureofluxurybrandsartificationandsustainability AT esaudarcen futureofluxurybrandsartificationandsustainability AT grohmannbianca futureofluxurybrandsartificationandsustainability AT hagtvedthenrik futureofluxurybrandsartificationandsustainability AT henningerclaudiae futureofluxurybrandsartificationandsustainability AT jonescelina futureofluxurybrandsartificationandsustainability AT joyannamma futureofluxurybrandsartificationandsustainability AT kozinetsrobertv futureofluxurybrandsartificationandsustainability AT latourkathryna futureofluxurybrandsartificationandsustainability AT lenormandaurelie futureofluxurybrandsartificationandsustainability AT meamberlauriea futureofluxurybrandsartificationandsustainability AT penacamilo futureofluxurybrandsartificationandsustainability AT rowleysusan futureofluxurybrandsartificationandsustainability AT senesedonna futureofluxurybrandsartificationandsustainability AT sherryjohnf futureofluxurybrandsartificationandsustainability AT sorensenamanda futureofluxurybrandsartificationandsustainability AT turunenlindalisamaria futureofluxurybrandsartificationandsustainability |
status_str |
n |
ids_txt_mv |
(DE-B1597)574257 (OCoLC)1301547117 |
carrierType_str_mv |
cr |
hierarchy_parent_title |
Title is part of eBook package: De Gruyter DG Plus DeG Package 2022 Part 1 Title is part of eBook package: De Gruyter EBOOK PACKAGE Business and Economics 2022 English Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2022 English Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2022 Title is part of eBook package: De Gruyter EBOOK PACKAGE Economics 2022 |
is_hierarchy_title |
The Future of Luxury Brands : Artification and Sustainability / |
container_title |
Title is part of eBook package: De Gruyter DG Plus DeG Package 2022 Part 1 |
author2_original_writing_str_mv |
noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField noLinkedField |
_version_ |
1770177783355408384 |
fullrecord |
<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>08140nam a22011295i 4500</leader><controlfield tag="001">9783110732757</controlfield><controlfield tag="003">DE-B1597</controlfield><controlfield tag="005">20230502090707.0</controlfield><controlfield tag="006">m|||||o||d||||||||</controlfield><controlfield tag="007">cr || ||||||||</controlfield><controlfield tag="008">230502t20222022gw fo d z eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783110732757</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1515/9783110732757</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-B1597)574257</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1301547117</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-B1597</subfield><subfield code="b">eng</subfield><subfield code="c">DE-B1597</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">DE</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HD9999.L852</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS043000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="0" ind2="4"><subfield code="a">650</subfield></datafield><datafield tag="245" ind1="0" ind2="4"><subfield code="a">The Future of Luxury Brands :</subfield><subfield code="b">Artification and Sustainability /</subfield><subfield code="c">ed. by Annamma Joy.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Berlin ;</subfield><subfield code="a">Boston : </subfield><subfield code="b">De Gruyter, </subfield><subfield code="c">[2022]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">©2022</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (XIII, 298 p.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="347" ind1=" " ind2=" "><subfield code="a">text file</subfield><subfield code="b">PDF</subfield><subfield code="2">rda</subfield></datafield><datafield tag="505" ind1="0" ind2="0"><subfield code="t">Frontmatter -- </subfield><subfield code="t">Advance Praise for The Future of Luxury Brands: Artification and Sustainability -- </subfield><subfield code="t">Acknowledgments -- </subfield><subfield code="t">Contents -- </subfield><subfield code="t">Chapter 1 Artification and Sustainability: Foundational Pillars of the Luxury Worlds of Art, Fashion, and Wine -- </subfield><subfield code="t">Part 1: Luxury in the Time of Covid-19 -- </subfield><subfield code="t">Chapter 2 Luxury Consumption and Covid-19 -- </subfield><subfield code="t">Part 2: The Art World -- </subfield><subfield code="t">Chapter 3 Organizational Aesthetics as Exploring the Spiritual of the Social -- </subfield><subfield code="t">Chapter 4 Being at Burning Man: Fabulations and Provocations -- </subfield><subfield code="t">Chapter 5 Valued Belongings: Museums and the Luxury Art Market -- </subfield><subfield code="t">Chapter 6 Art and Aesthetics in the Future of Luxury -- </subfield><subfield code="t">Part 3: The World of Fashion -- </subfield><subfield code="t">Chapter 7 Wearing the Writing on the Wall: Streetwear and Street Art -- </subfield><subfield code="t">Chapter 8 Seller and Consumer Activists in the World of Canadian Diamonds: A Case of Italian Political Consumerism -- </subfield><subfield code="t">Chapter 9 That’s So Trashy – Artification of Waste in the Luxury Fashion Industry -- </subfield><subfield code="t">Chapter 10 Luxury Resale Shaping the Future of Fashion -- </subfield><subfield code="t">Part 4: Wine and Hospitality Services -- </subfield><subfield code="t">Chapter 11 Artification and Social Responsibility in the Context of Fine Wine: Opus One -- </subfield><subfield code="t">Chapter 12 Sustainable Transformative Wine Tourism: Applications in Experiential Educational Tourism -- </subfield><subfield code="t">Chapter 13 Wines and Subversive Art: A Conceptual Definition of Natural Wines -- </subfield><subfield code="t">Chapter 14 The Artification of Hospitality: Elevating Service to Luxury Status -- </subfield><subfield code="t">List of Contributors -- </subfield><subfield code="t">About the Editor -- </subfield><subfield code="t">List of Figures -- </subfield><subfield code="t">List of Tables -- </subfield><subfield code="t">Index</subfield></datafield><datafield tag="506" ind1="0" ind2=" "><subfield code="a">restricted access</subfield><subfield code="u">http://purl.org/coar/access_right/c_16ec</subfield><subfield code="f">online access with authorization</subfield><subfield code="2">star</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times. The Future of Luxury Brands examines three interrelated luxury-marketing segments—the art world, fashion and fine wines including hospitality services—through the dual lenses of sustainability and artification. From safeguarding human and natural resources to upholding labor rights and protecting the environment, sustainability has taken center stage in consumer consciousness, embodying both moral authority and sound business practices. At the same time, artification—the process by which non-art is reconceived as art—applies the cachet of art to business, affording commercial products the sacred status accorded to works of art. When commercial products enter the realm of aesthetic creation, artification and consumer engagement inevitably increases. This pioneering book examining artification and sustainability as strategic pillars of marketing strategies in the luxury industry will be essential reading for practitioners working in luxury product companies, as also students of luxury brand marketing.</subfield></datafield><datafield tag="530" ind1=" " ind2=" "><subfield code="a">Issued also in print.</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">Mode of access: Internet via World Wide Web.</subfield></datafield><datafield tag="546" ind1=" " ind2=" "><subfield code="a">In English.</subfield></datafield><datafield tag="588" ind1="0" ind2=" "><subfield code="a">Description based on online resource; title from PDF title page (publisher's Web site, viewed 02. Mai 2023)</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Luxuries</subfield><subfield code="x">Design</subfield><subfield code="x">Environmental aspects.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Marketing / General.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Artification.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Brand Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Luxury Brand Marketing.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Luxury Goods.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Sustainability.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Armano, Linda, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Belk, Russell W., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Brydges, Taylor, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">De Monthoux, Pierre Guillet, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Esau, Darcen, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Grohmann, Bianca, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Hagtvedt, Henrik, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Henninger, Claudia E., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Jones, Celina, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Joy, Annamma, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Joy, Annamma, </subfield><subfield code="e">editor.</subfield><subfield code="4">edt</subfield><subfield code="4">http://id.loc.gov/vocabulary/relators/edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kozinets, Robert V., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Latour, Kathryn A., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Le Normand, Aurelie, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Meamber, Laurie A., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Peña, Camilo, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Rowley, Susan, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Senese, Donna, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Sherry, John F., </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Sorensen, Amanda, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Turunen, Linda Lisa Maria, </subfield><subfield code="e">contributor.</subfield><subfield code="4">ctb</subfield><subfield code="4">https://id.loc.gov/vocabulary/relators/ctb</subfield></datafield><datafield tag="773" ind1="0" ind2="8"><subfield code="i">Title is part of eBook package:</subfield><subfield code="d">De Gruyter</subfield><subfield code="t">DG Plus DeG Package 2022 Part 1</subfield><subfield code="z">9783110766820</subfield></datafield><datafield tag="773" ind1="0" ind2="8"><subfield code="i">Title is part of eBook package:</subfield><subfield code="d">De Gruyter</subfield><subfield code="t">EBOOK PACKAGE Business and Economics 2022 English</subfield><subfield code="z">9783110992823</subfield></datafield><datafield tag="773" ind1="0" ind2="8"><subfield code="i">Title is part of eBook package:</subfield><subfield code="d">De Gruyter</subfield><subfield code="t">EBOOK PACKAGE COMPLETE 2022 English</subfield><subfield code="z">9783110993899</subfield></datafield><datafield tag="773" ind1="0" ind2="8"><subfield code="i">Title is part of eBook package:</subfield><subfield code="d">De Gruyter</subfield><subfield code="t">EBOOK PACKAGE COMPLETE 2022</subfield><subfield code="z">9783110994810</subfield><subfield code="o">ZDB-23-DGG</subfield></datafield><datafield tag="773" ind1="0" ind2="8"><subfield code="i">Title is part of eBook package:</subfield><subfield code="d">De Gruyter</subfield><subfield code="t">EBOOK PACKAGE Economics 2022</subfield><subfield code="z">9783110992922</subfield><subfield code="o">ZDB-23-DBV</subfield></datafield><datafield tag="776" ind1="0" ind2=" "><subfield code="c">EPUB</subfield><subfield code="z">9783110732818</subfield></datafield><datafield tag="776" ind1="0" ind2=" "><subfield code="c">print</subfield><subfield code="z">9783110737615</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.1515/9783110732757</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://www.degruyter.com/isbn/9783110732757</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="3">Cover</subfield><subfield code="u">https://www.degruyter.com/document/cover/isbn/9783110732757/original</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">978-3-11-076682-0 DG Plus DeG Package 2022 Part 1</subfield><subfield code="b">2022</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">978-3-11-099282-3 EBOOK PACKAGE Business and Economics 2022 English</subfield><subfield code="b">2022</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">978-3-11-099389-9 EBOOK PACKAGE COMPLETE 2022 English</subfield><subfield code="b">2022</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_CL_LAEC</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_CL_MUAR</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_DGALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_EBKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ECL_LAEC</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ECL_MUAR</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_EEBKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ESSHALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ESTMALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_SSHALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_STMALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">GBV-deGruyter-alles</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA11SSHE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA12STME</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA13ENGE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA17SSHEE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA18STMEE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA5EBK</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-23-DBV</subfield><subfield code="b">2022</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-23-DGG</subfield><subfield code="b">2022</subfield></datafield></record></collection> |