At the Intersection of Education, Marketing, and Transformation / / Sabra E. Brock.

There have been significant changes in the last decade in the fields of education and marketing. Both have been transformed by technology and globalization. Attention spans have been shortened due to accelerated delivery of entertainment. A new global cyber culture has emerged. Social networking sit...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter Academic Studies Press Backlist eBook-Package 2008-2013
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Place / Publishing House:Boston, MA : : Academic Studies Press, , [2013]
©2013
Year of Publication:2013
Language:English
Series:Touro University Press
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Physical Description:1 online resource (162 p.)
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