Capitalizing on the Curse : : The Business of Menstruation / / Elizabeth Arveda Kissling.
Although a regular occurrence for millions of women, menstruation is typically represented in US culture as an illness or a shameful episode--to the benefit of an entire industry. Elizabeth Kissling reveals how corporations capitalize on long-standing negative attitudes about menses to sell solution...
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| Superior document: | Title is part of eBook package: De Gruyter Lynne Rienner Press Complete eBook-Package 2013-2000 |
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| VerfasserIn: | |
| Place / Publishing House: | Boulder : : Lynne Rienner Publishers, , [2022] ©2006 |
| Year of Publication: | 2022 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (155 p.) |
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Table of Contents:
- Frontmatter
- Contents
- Figures and Tables
- Acknowledgments
- 1 Introduction: From Rags to Riches
- 2 Marketing Menstruation
- 3 Blood On-Screen
- 4 Pills, Profits, PMS, and PMDD
- 5 Manipulating Menstruation for Fun and Profit
- 6 Tampon Safety Debates and Product Alternatives
- 7 The Menstrual Counterculture
- 8 Conclusion: How to Break a Curs
- References
- Index
- About the Book