How Behavior Spreads : : The Science of Complex Contagions / / Damon Centola.
A new, counterintuitive theory for how social networks influence the spread of behaviorNew social movements, technologies, and public-health initiatives often struggle to take off, yet many diseases disperse rapidly without issue. Can the lessons learned from the viral diffusion of diseases be used...
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| Superior document: | Title is part of eBook package: De Gruyter Princeton University Press Complete eBook-Package 2018 |
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| VerfasserIn: | |
| Place / Publishing House: | Princeton, NJ : : Princeton University Press, , [2018] ©2018 |
| Year of Publication: | 2018 |
| Language: | English |
| Series: | Princeton Analytical Sociology Series ;
3 |
| Online Access: | |
| Physical Description: | 1 online resource (312 p.) :; 53 b/w illus. |
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