Liquid Bread : : Beer and Brewing in Cross-Cultural Perspective / / ed. by Wulf Schiefenhövel, Helen Macbeth.

• Superior document: Title is part of eBook package: De Gruyter Berghahn Books Complete eBook-Package 2000-2013
• MitwirkendeR: Aquino, Dante M.,; Beek, Walter van,; Belliard, François,; Brüne, Martin,; Cantarero, Luis,; Collinson, Paul,; Dammann, Gerhard,; Einwag, Berthold,; Garine, Igor de,; González Turmo, Isabel,; Gracia Arnaiz, Mabel,; Janowski, Monica,; Kaiser, Peter,; Kutalek, Ruth,; Macbeth, Helen,; McGrew, W. C.,; Medicus, Gerhard,; Medina, F. Xavier,; Meussdoerffer, Franz,; Otto, Adelheid,; Parízková, Jana,; Persoon, Gerard A.,; Pollock, Nancy J.,; Schiefenhövel, Wulf,; Stacconi, Monica,; Stika, Hans-Peter,; Thomas, Keith,; Vlkova, Martina,; Zarnkow, Martin,
• HerausgeberIn: Macbeth, Helen,; Schiefenhövel, Wulf,
• Place / Publishing House: New York; , Oxford : : Berghahn Books, , [2011]; ©2011
• Year of Publication: 2011
• Language: English
• Series: Anthropology of Food Nutrition ; 7
• Physical Description: 1 online resource (264 p.)

“This important volume sheds new light on the social, political, and economic role of beer in society. Highly Recommended.”—Choice A Choice Outstanding Academic Book of The Year 2011 Winner of the 2011 Gourmand World Cookbook UK Award Beer is an ancient alcoholic drink which, although produced through a more complex process than wine, was developed by a wide range of cultures to become internationally popular. This book is the first multidisciplinary, cross-cultural collection about beer. It explores the brewing processes used in antiquity and in traditional societies; the social and symbolic roles of beer-drinking; the beliefs and activities associated with it; the health-promoting effects as well as the health-damaging risks; and analyses the modern role of large multinational companies, which own many of the breweries, and the marketing techniques that they employ. From the introduction: What made you pick up this book? Was it the thought of that foaming pint while you relaxed in a British pub, a German beer garden, a Czech restaurant, an American or ‘Continental’ bar, on a beach or ski slope or in front of the television at home? Wherever your beer was purchased, in much of the world you would have been offered choice. The choice might only have been between different brand names of bottled beer, or it might have been between a wide range of ales, lagers, wheat and other beers from a cask, a keg, cans or bottles. Even people who do not drink beer will be aware of this diversity….the editors believe that this collation of perspectives on beer will also intrigue many readers in the general public.

Table of Contents

Frontmatter -- Contents -- List of Figures -- List of Tables -- Preface -- List of Contributors -- Introduction: Assembling Perspectives on Beer -- 1. Natural Ingestion of Ethanol by Animals: Why? -- 2. Healthy or Detrimental? Physiological, Psychiatric and Evolutionary Aspects of Drinking Beer -- 3. Beer: How it’s Made – The Basics of Brewing -- 4. Interdisciplinary Investigations into the Brewing Technology of the Ancient Near East and the Potential of the Cold Mashing Process -- 5. Beer in Prehistoric Europe -- 6. Beer and Beer Culture in Germany -- 7. Europe North and South, Beer and Wine: Some Reflections about Beer and Mediterranean Food -- 8. Living in the Streets: Beer Acceptance in Andalusia during the Twentieth Century -- 9. The Thirst for Tradition: Beer Production and Consumption in the United Kingdom -- 10. Beer in the Czech Republic -- 11. Alcohol Consumption and Binge Drinking in German and American Fraternities: Anthropological and Social Psychological Aspects -- 12. Rugby, Racing and Beer in New Zealand: Colonising a Consumer Culture -- 13. Beer, Ritual and Conviviality in Northern Cameroon -- 14. The Gender of Beer: Beer Symbolism among the Kapsiki/Higi and the Dogon -- 15. Ritual Use of Beer in South-West Tanzania -- 16. Brewing Sorghum Beer in Burkina Faso: A Study in Food Technology from the Perspective of Anthropological Linguistics -- 17. Rice Beer and Social Cohesion in the Kelabit Highlands, Sarawak -- 18. Tradition and Change: Beer Consumption in Northeast Luzon, Philippines -- 19. Culture, Market and Beer Consumption -- 20. Beer and European Media: Global vs. Local -- Glossary -- Index