The Rise of Viagra : : How the Little Blue Pill Changed Sex in America / / Meika Loe.
Since its introduction in 1998, Viagra has launched a new kind of sexual revolution. Quickly becoming one of the most sought after drugs in history, the little blue pill created a sea change within the pharmaceutical industry-from how drugs could be marketed to the types of drugs put into developmen...
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Superior document: | Title is part of eBook package: De Gruyter New York University Press Backlist eBook-Package 2000-2013 |
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Place / Publishing House: | New York, NY : : New York University Press, , [2004] ©2004 |
Year of Publication: | 2004 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource |
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Table of Contents:
- Frontmatter
- Contents
- Acknowledgments
- Preface
- 1 Introducing Viagra
- 2 The Rise of Erectile Dysfunction
- 3 Fixing the Broken Male Machine
- 4 The Pill Doesn’t Always Thrill
- 5 The Search for the Female Viagra
- 6 A Pill for Everything?
- Epilogue
- Appendix: Studying “Up”
- Notes
- Index
- About the Author