Spreadable Media : : Creating Value and Meaning in a Networked Culture / / Joshua Green, Sam Ford, Henry Jenkins.
How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today’s ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media industri...
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| Superior document: | Title is part of eBook package: De Gruyter New York University Press Backlist eBook-Package 2000-2013 |
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| VerfasserIn: | |
| Place / Publishing House: | New York, NY : : New York University Press, , [2013] ©2013 |
| Year of Publication: | 2013 |
| Language: | English |
| Series: | Postmillennial Pop ;
15 |
| Online Access: | |
| Physical Description: | 1 online resource |
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