Shaping the Future of African American Film : : Color-Coded Economics and the Story Behind the Numbers / / Monica White Ndounou.
In Hollywood, we hear, it's all about the money. It's a ready explanation for why so few black films get made-no crossover appeal, no promise of a big payoff. But what if the money itself is color-coded? What if the economics that governs film production is so skewed that no film by, about...
Saved in:
VerfasserIn: | |
---|---|
Place / Publishing House: | New Brunswick, NJ : : Rutgers University Press, , [2014] ©2014 |
Year of Publication: | 2014 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (296 p.) :; 10 photos, 5 figures, 6 tables |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
9780813562575 |
---|---|
lccn |
2013021946 |
ctrlnum |
(DE-B1597)526305 (OCoLC)1018054736 |
collection |
bib_alma |
record_format |
marc |
spelling |
Ndounou, Monica White, author. aut http://id.loc.gov/vocabulary/relators/aut Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / Monica White Ndounou. New Brunswick, NJ : Rutgers University Press, [2014] ©2014 1 online resource (296 p.) : 10 photos, 5 figures, 6 tables text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Frontmatter -- Contents -- Acknowledgments -- Introduction: The Color of Hollywood-Black, White, or Green? -- Part One: Finding Freedom on Stage and Screen -- 1. The Plantation Lives! -- 2. Insurrection! African American Film's Revolutionary Potential through Black Theater -- Part Two: Black Pathology Sells [Books and Films]? -- 3. Playing with Fire: Black Women's Literature/White Box Office -- 4. Breaking the Chains of History and Genre -- Part Three: It's Not Just Business: Color-Coded Economics and Original Films -- 5. The Paradox of Branding, Black Star Power, and Box Office Politics -- 6. Big Business: Hip-H op Gangsta Films and Black Comedies -- Conclusion: The Story Behind the Numbers -- Appendix: Ulmer Ratings of Selected Actors -- Notes -- Selected Filmography -- Index -- About the Author restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star In Hollywood, we hear, it's all about the money. It's a ready explanation for why so few black films get made-no crossover appeal, no promise of a big payoff. But what if the money itself is color-coded? What if the economics that governs film production is so skewed that no film by, about, or for people of color will ever look like a worthy investment unless it follows specific racial or gender patterns? This, Monica Ndounou shows us, is precisely the case. In a work as revealing about the culture of filmmaking as it is about the distorted economics of African American film, Ndounou clearly traces the insidious connections between history, content, and cash in black films. How does history come into it? Hollywood's reliance on past performance as a measure of potential success virtually guarantees that historically underrepresented, underfunded, and undersold African American films devalue the future prospects of black films. So the cycle continues as it has for nearly a century. Behind the scenes, the numbers are far from neutral. Analyzing the onscreen narratives and off-screen circumstances behind nearly two thousand films featuring African Americans in leading and supporting roles, including such recent productions as Bamboozled, Beloved, and Tyler Perry's Diary of a Mad Black Woman, Ndounou exposes the cultural and racial constraints that limit not just the production but also the expression and creative freedom of black films. Her wide-ranging analysis reaches into questions of literature, language, speech and dialect, film images and narrative, acting, theater and film business practices, production history and financing, and organizational history. By uncovering the ideology behind profit-driven industry practices that reshape narratives by, about, and for people of color, this provocative work brings to light existing limitations-and possibilities for reworking stories and business practices in theater, literature, and film. Issued also in print. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 24. Aug 2021) African American motion picture producers and directors. African Americans in motion pictures. African Americans in the motion picture industry. Motion picture industry Finance United States. Motion pictures Economic aspects United States. SOCIAL SCIENCE / General. bisacsh print 9780813562568 https://doi.org/10.36019/9780813562575 https://www.degruyter.com/isbn/9780813562575 Cover https://www.degruyter.com/cover/covers/9780813562575.jpg |
language |
English |
format |
eBook |
author |
Ndounou, Monica White, Ndounou, Monica White, |
spellingShingle |
Ndounou, Monica White, Ndounou, Monica White, Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / Frontmatter -- Contents -- Acknowledgments -- Introduction: The Color of Hollywood-Black, White, or Green? -- Part One: Finding Freedom on Stage and Screen -- 1. The Plantation Lives! -- 2. Insurrection! African American Film's Revolutionary Potential through Black Theater -- Part Two: Black Pathology Sells [Books and Films]? -- 3. Playing with Fire: Black Women's Literature/White Box Office -- 4. Breaking the Chains of History and Genre -- Part Three: It's Not Just Business: Color-Coded Economics and Original Films -- 5. The Paradox of Branding, Black Star Power, and Box Office Politics -- 6. Big Business: Hip-H op Gangsta Films and Black Comedies -- Conclusion: The Story Behind the Numbers -- Appendix: Ulmer Ratings of Selected Actors -- Notes -- Selected Filmography -- Index -- About the Author |
author_facet |
Ndounou, Monica White, Ndounou, Monica White, |
author_variant |
m w n mw mwn m w n mw mwn |
author_role |
VerfasserIn VerfasserIn |
author_sort |
Ndounou, Monica White, |
title |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / |
title_sub |
Color-Coded Economics and the Story Behind the Numbers / |
title_full |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / Monica White Ndounou. |
title_fullStr |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / Monica White Ndounou. |
title_full_unstemmed |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / Monica White Ndounou. |
title_auth |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / |
title_alt |
Frontmatter -- Contents -- Acknowledgments -- Introduction: The Color of Hollywood-Black, White, or Green? -- Part One: Finding Freedom on Stage and Screen -- 1. The Plantation Lives! -- 2. Insurrection! African American Film's Revolutionary Potential through Black Theater -- Part Two: Black Pathology Sells [Books and Films]? -- 3. Playing with Fire: Black Women's Literature/White Box Office -- 4. Breaking the Chains of History and Genre -- Part Three: It's Not Just Business: Color-Coded Economics and Original Films -- 5. The Paradox of Branding, Black Star Power, and Box Office Politics -- 6. Big Business: Hip-H op Gangsta Films and Black Comedies -- Conclusion: The Story Behind the Numbers -- Appendix: Ulmer Ratings of Selected Actors -- Notes -- Selected Filmography -- Index -- About the Author |
title_new |
Shaping the Future of African American Film : |
title_sort |
shaping the future of african american film : color-coded economics and the story behind the numbers / |
publisher |
Rutgers University Press, |
publishDate |
2014 |
physical |
1 online resource (296 p.) : 10 photos, 5 figures, 6 tables Issued also in print. |
contents |
Frontmatter -- Contents -- Acknowledgments -- Introduction: The Color of Hollywood-Black, White, or Green? -- Part One: Finding Freedom on Stage and Screen -- 1. The Plantation Lives! -- 2. Insurrection! African American Film's Revolutionary Potential through Black Theater -- Part Two: Black Pathology Sells [Books and Films]? -- 3. Playing with Fire: Black Women's Literature/White Box Office -- 4. Breaking the Chains of History and Genre -- Part Three: It's Not Just Business: Color-Coded Economics and Original Films -- 5. The Paradox of Branding, Black Star Power, and Box Office Politics -- 6. Big Business: Hip-H op Gangsta Films and Black Comedies -- Conclusion: The Story Behind the Numbers -- Appendix: Ulmer Ratings of Selected Actors -- Notes -- Selected Filmography -- Index -- About the Author |
isbn |
9780813562575 9780813562568 |
callnumber-first |
P - Language and Literature |
callnumber-subject |
PN - General Literature |
callnumber-label |
PN1995 |
callnumber-sort |
PN 41995.9 N4 N36 42013 |
geographic_facet |
United States. |
url |
https://doi.org/10.36019/9780813562575 https://www.degruyter.com/isbn/9780813562575 https://www.degruyter.com/cover/covers/9780813562575.jpg |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
330 - Economics |
dewey-ones |
330 - Economics |
dewey-full |
330.09 |
dewey-sort |
3330.09 |
dewey-raw |
330.09 |
dewey-search |
330.09 |
doi_str_mv |
10.36019/9780813562575 |
oclc_num |
1018054736 |
work_keys_str_mv |
AT ndounoumonicawhite shapingthefutureofafricanamericanfilmcolorcodedeconomicsandthestorybehindthenumbers |
status_str |
n |
ids_txt_mv |
(DE-B1597)526305 (OCoLC)1018054736 |
carrierType_str_mv |
cr |
is_hierarchy_title |
Shaping the Future of African American Film : Color-Coded Economics and the Story Behind the Numbers / |
_version_ |
1770176480143212544 |
fullrecord |
<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>05413nam a22007335i 4500</leader><controlfield tag="001">9780813562575</controlfield><controlfield tag="003">DE-B1597</controlfield><controlfield tag="005">20210824034702.0</controlfield><controlfield tag="006">m|||||o||d||||||||</controlfield><controlfield tag="007">cr || ||||||||</controlfield><controlfield tag="008">210824t20142014nju fo d z eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">2013021946</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780813562575</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.36019/9780813562575</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-B1597)526305</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1018054736</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-B1597</subfield><subfield code="b">eng</subfield><subfield code="c">DE-B1597</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">nju</subfield><subfield code="c">US-NJ</subfield></datafield><datafield tag="050" ind1="0" ind2="0"><subfield code="a">PN1995.9.N4</subfield><subfield code="b">N36 2013</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">SOC000000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="0" ind2="4"><subfield code="a">330.09</subfield><subfield code="2">22//gereng</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Ndounou, Monica White, </subfield><subfield code="e">author.</subfield><subfield code="4">aut</subfield><subfield code="4">http://id.loc.gov/vocabulary/relators/aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Shaping the Future of African American Film :</subfield><subfield code="b">Color-Coded Economics and the Story Behind the Numbers /</subfield><subfield code="c">Monica White Ndounou.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New Brunswick, NJ : </subfield><subfield code="b">Rutgers University Press, </subfield><subfield code="c">[2014]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">©2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (296 p.) :</subfield><subfield code="b">10 photos, 5 figures, 6 tables</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="347" ind1=" " ind2=" "><subfield code="a">text file</subfield><subfield code="b">PDF</subfield><subfield code="2">rda</subfield></datafield><datafield tag="505" ind1="0" ind2="0"><subfield code="t">Frontmatter -- </subfield><subfield code="t">Contents -- </subfield><subfield code="t">Acknowledgments -- </subfield><subfield code="t">Introduction: The Color of Hollywood-Black, White, or Green? -- </subfield><subfield code="t">Part One: Finding Freedom on Stage and Screen -- </subfield><subfield code="t">1. The Plantation Lives! -- </subfield><subfield code="t">2. Insurrection! African American Film's Revolutionary Potential through Black Theater -- </subfield><subfield code="t">Part Two: Black Pathology Sells [Books and Films]? -- </subfield><subfield code="t">3. Playing with Fire: Black Women's Literature/White Box Office -- </subfield><subfield code="t">4. Breaking the Chains of History and Genre -- </subfield><subfield code="t">Part Three: It's Not Just Business: Color-Coded Economics and Original Films -- </subfield><subfield code="t">5. The Paradox of Branding, Black Star Power, and Box Office Politics -- </subfield><subfield code="t">6. Big Business: Hip-H op Gangsta Films and Black Comedies -- </subfield><subfield code="t">Conclusion: The Story Behind the Numbers -- </subfield><subfield code="t">Appendix: Ulmer Ratings of Selected Actors -- </subfield><subfield code="t">Notes -- </subfield><subfield code="t">Selected Filmography -- </subfield><subfield code="t">Index -- </subfield><subfield code="t">About the Author</subfield></datafield><datafield tag="506" ind1="0" ind2=" "><subfield code="a">restricted access</subfield><subfield code="u">http://purl.org/coar/access_right/c_16ec</subfield><subfield code="f">online access with authorization</subfield><subfield code="2">star</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">In Hollywood, we hear, it's all about the money. It's a ready explanation for why so few black films get made-no crossover appeal, no promise of a big payoff. But what if the money itself is color-coded? What if the economics that governs film production is so skewed that no film by, about, or for people of color will ever look like a worthy investment unless it follows specific racial or gender patterns? This, Monica Ndounou shows us, is precisely the case. In a work as revealing about the culture of filmmaking as it is about the distorted economics of African American film, Ndounou clearly traces the insidious connections between history, content, and cash in black films. How does history come into it? Hollywood's reliance on past performance as a measure of potential success virtually guarantees that historically underrepresented, underfunded, and undersold African American films devalue the future prospects of black films. So the cycle continues as it has for nearly a century. Behind the scenes, the numbers are far from neutral. Analyzing the onscreen narratives and off-screen circumstances behind nearly two thousand films featuring African Americans in leading and supporting roles, including such recent productions as Bamboozled, Beloved, and Tyler Perry's Diary of a Mad Black Woman, Ndounou exposes the cultural and racial constraints that limit not just the production but also the expression and creative freedom of black films. Her wide-ranging analysis reaches into questions of literature, language, speech and dialect, film images and narrative, acting, theater and film business practices, production history and financing, and organizational history. By uncovering the ideology behind profit-driven industry practices that reshape narratives by, about, and for people of color, this provocative work brings to light existing limitations-and possibilities for reworking stories and business practices in theater, literature, and film.</subfield></datafield><datafield tag="530" ind1=" " ind2=" "><subfield code="a">Issued also in print.</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">Mode of access: Internet via World Wide Web.</subfield></datafield><datafield tag="546" ind1=" " ind2=" "><subfield code="a">In English.</subfield></datafield><datafield tag="588" ind1="0" ind2=" "><subfield code="a">Description based on online resource; title from PDF title page (publisher's Web site, viewed 24. Aug 2021)</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">African American motion picture producers and directors.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">African Americans in motion pictures.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">African Americans in the motion picture industry.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Motion picture industry</subfield><subfield code="x">Finance</subfield><subfield code="z">United States.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Motion pictures</subfield><subfield code="x">Economic aspects</subfield><subfield code="z">United States.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">SOCIAL SCIENCE / General.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="776" ind1="0" ind2=" "><subfield code="c">print</subfield><subfield code="z">9780813562568</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.36019/9780813562575</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://www.degruyter.com/isbn/9780813562575</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="3">Cover</subfield><subfield code="u">https://www.degruyter.com/cover/covers/9780813562575.jpg</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_BACKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_CL_SN</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_EBACKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_EBKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ECL_SN</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_EEBKALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_ESSHALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_PPALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_SSHALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">EBA_STMALL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">GBV-deGruyter-alles</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA11SSHE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA12STME</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA13ENGE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA17SSHEE</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">PDA5EBK</subfield></datafield></record></collection> |