The Influencer Industry : : The Quest for Authenticity on Social Media / / Emily Hund.

A critical history of the social media influencer’s rise to global prominenceBefore there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry tells the story of how early...

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Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2023 English
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Place / Publishing House:Princeton, NJ : : Princeton University Press, , [2023]
©2023
Year of Publication:2023
Language:English
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Physical Description:1 online resource (232 p.) :; 6 b/w illus.
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