Campaign ’72 : : The Managers Speak / / ed. by Ernest R. May, Janet Fraser.
In January 1973, for the first time in American history, principal participants in a major election met to discuss the science and the art of campaign strategy: the planning, calculation, contrivance, miscalculation, and mischance that determine what the electorate sees. Here campaign managers, poll...
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Place / Publishing House: | Cambridge, MA : : Harvard University Press, , [2013] ©1973 |
Year of Publication: | 2013 |
Edition: | Reprint 2014 |
Language: | English |
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Physical Description: | 1 online resource (318 p.) |
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Campaign ’72 : The Managers Speak / ed. by Ernest R. May, Janet Fraser. Reprint 2014 Cambridge, MA : Harvard University Press, [2013] ©1973 1 online resource (318 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Frontmatter -- Contents -- The Authors -- Introduction -- 1. Before the Primaries -- 2. The Primaries -- 3. The Conventions -- 4. The General Election -- 5. The Press in the Campaign -- 6. Looking to '76 -- Appendix A. Some Campaign Dates -- Appendix Β. Some Campaign Statistics -- Index restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star In January 1973, for the first time in American history, principal participants in a major election met to discuss the science and the art of campaign strategy: the planning, calculation, contrivance, miscalculation, and mischance that determine what the electorate sees. Here campaign managers, pollsters, and journalists met to compare notes on their techniques and tactics and on their successes and failures as they reviewed the events of the primaries and election: the poor decisions made in the face of complex state primary laws; the decline of Muskie and the rise of McGovern; the significance of issues versus Nixon's image; the effects of party reform on the Democratic convention; the credentials fights; the twists of strategy during the final months of the campaign; the way the press covered the campaign and how reporters were treated by the various staffs; the lessons for 1976 drawn by reporters and campaign people. The straightforward exchanges took place at the Harvard Conference on Campaign Decision-Making. Eighteen key people participated, including those in the campaigns of Nixon, McGovern, Wallace, Muskie, Humphrey, Jackson, and McCloskey. Four political correspondents--David Broder, James Naughton, Al Otten, and James Perry--expertly guided the conversation, probing for additional insights. The transcript of the conference--oral history at its best--has been carefully edited and makes absorbing reading. Included are brief sketches of the participants, a chronology of major events of the campaign, tables of campaign statistics, and a full index. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 29. Nov 2021) Campaign management. Politik. Campaign management -- United States -- Congresses. POLITICAL SCIENCE / General. Presidents -- United States -- Election -- 1972 -- Congresses. HISTORY / General. bisacsh Fraser, Janet, editor. edt http://id.loc.gov/vocabulary/relators/edt May, Ernest R., editor. edt http://id.loc.gov/vocabulary/relators/edt Title is part of eBook package: De Gruyter HUP e-dition: Complete eBook Package 9783110353488 ZDB-23-HCO Title is part of eBook package: De Gruyter HUP e-dition: World History eBook Package 9783110353563 ZDB-23-HWH Title is part of eBook package: De Gruyter HUP eBook Package Archive 1893-1999 9783110442212 print 9780674366787 https://doi.org/10.4159/harvard.9780674366794 https://www.degruyter.com/isbn/9780674366794 Cover https://www.degruyter.com/document/cover/isbn/9780674366794/original |
language |
English |
format |
eBook |
author2 |
Fraser, Janet, Fraser, Janet, May, Ernest R., May, Ernest R., |
author_facet |
Fraser, Janet, Fraser, Janet, May, Ernest R., May, Ernest R., |
author2_variant |
j f jf j f jf e r m er erm e r m er erm |
author2_role |
HerausgeberIn HerausgeberIn HerausgeberIn HerausgeberIn |
author_sort |
Fraser, Janet, |
title |
Campaign ’72 : The Managers Speak / |
spellingShingle |
Campaign ’72 : The Managers Speak / Frontmatter -- Contents -- The Authors -- Introduction -- 1. Before the Primaries -- 2. The Primaries -- 3. The Conventions -- 4. The General Election -- 5. The Press in the Campaign -- 6. Looking to '76 -- Appendix A. Some Campaign Dates -- Appendix Β. Some Campaign Statistics -- Index |
title_sub |
The Managers Speak / |
title_full |
Campaign ’72 : The Managers Speak / ed. by Ernest R. May, Janet Fraser. |
title_fullStr |
Campaign ’72 : The Managers Speak / ed. by Ernest R. May, Janet Fraser. |
title_full_unstemmed |
Campaign ’72 : The Managers Speak / ed. by Ernest R. May, Janet Fraser. |
title_auth |
Campaign ’72 : The Managers Speak / |
title_alt |
Frontmatter -- Contents -- The Authors -- Introduction -- 1. Before the Primaries -- 2. The Primaries -- 3. The Conventions -- 4. The General Election -- 5. The Press in the Campaign -- 6. Looking to '76 -- Appendix A. Some Campaign Dates -- Appendix Β. Some Campaign Statistics -- Index |
title_new |
Campaign ’72 : |
title_sort |
campaign ’72 : the managers speak / |
publisher |
Harvard University Press, |
publishDate |
2013 |
physical |
1 online resource (318 p.) |
edition |
Reprint 2014 |
contents |
Frontmatter -- Contents -- The Authors -- Introduction -- 1. Before the Primaries -- 2. The Primaries -- 3. The Conventions -- 4. The General Election -- 5. The Press in the Campaign -- 6. Looking to '76 -- Appendix A. Some Campaign Dates -- Appendix Β. Some Campaign Statistics -- Index |
isbn |
9780674366794 9783110353488 9783110353563 9783110442212 9780674366787 |
callnumber-first |
E - United States History |
callnumber-subject |
E - United States History |
callnumber-label |
E859 |
callnumber-sort |
E 3859 |
url |
https://doi.org/10.4159/harvard.9780674366794 https://www.degruyter.com/isbn/9780674366794 https://www.degruyter.com/document/cover/isbn/9780674366794/original |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
320 - Political science |
dewey-ones |
329 - [Unassigned] |
dewey-full |
329/.023/730924 |
dewey-sort |
3329 223 6730924 |
dewey-raw |
329/.023/730924 |
dewey-search |
329/.023/730924 |
doi_str_mv |
10.4159/harvard.9780674366794 |
oclc_num |
979967925 |
work_keys_str_mv |
AT fraserjanet campaign72themanagersspeak AT mayernestr campaign72themanagersspeak |
status_str |
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ids_txt_mv |
(DE-B1597)251670 (OCoLC)979967925 |
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cr |
hierarchy_parent_title |
Title is part of eBook package: De Gruyter HUP e-dition: Complete eBook Package Title is part of eBook package: De Gruyter HUP e-dition: World History eBook Package Title is part of eBook package: De Gruyter HUP eBook Package Archive 1893-1999 |
is_hierarchy_title |
Campaign ’72 : The Managers Speak / |
container_title |
Title is part of eBook package: De Gruyter HUP e-dition: Complete eBook Package |
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