BRICS and beyond : executive lessons on emerging markets / / Stephanie Jones.

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Year of Publication:2012
Language:English
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Physical Description:xi, 267 p.
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(CaPaEBR)ebr10580215
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spelling Jones, Stephanie, 1957-
BRICS and beyond [electronic resource] : executive lessons on emerging markets / Stephanie Jones.
Chichester [England] : Wiley, 2012.
xi, 267 p.
Includes bibliographical references and index.
Preface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
International business enterprises Developing countries.
Social responsibility of business Developing countries.
Diversity in the workplace Developing countries.
Industrial management Developing countries.
BRIC countries Foreign economic relations.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=938847 Click to View
language English
format Electronic
eBook
author Jones, Stephanie, 1957-
spellingShingle Jones, Stephanie, 1957-
BRICS and beyond executive lessons on emerging markets /
Preface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.
author_facet Jones, Stephanie, 1957-
ProQuest (Firm)
ProQuest (Firm)
author_variant s j sj
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Jones, Stephanie, 1957-
title BRICS and beyond executive lessons on emerging markets /
title_sub executive lessons on emerging markets /
title_full BRICS and beyond [electronic resource] : executive lessons on emerging markets / Stephanie Jones.
title_fullStr BRICS and beyond [electronic resource] : executive lessons on emerging markets / Stephanie Jones.
title_full_unstemmed BRICS and beyond [electronic resource] : executive lessons on emerging markets / Stephanie Jones.
title_auth BRICS and beyond executive lessons on emerging markets /
title_new BRICS and beyond
title_sort brics and beyond executive lessons on emerging markets /
publisher Wiley,
publishDate 2012
physical xi, 267 p.
contents Preface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.
isbn 9781118351567 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD2755
callnumber-sort HD 42755.5 J6676 42012
genre Electronic books.
geographic BRIC countries Foreign economic relations.
genre_facet Electronic books.
geographic_facet Developing countries.
BRIC countries
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=938847
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658/.049
dewey-sort 3658 249
dewey-raw 658/.049
dewey-search 658/.049
oclc_num 793497236
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AT proquestfirm bricsandbeyondexecutivelessonsonemergingmarkets
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is_hierarchy_title BRICS and beyond executive lessons on emerging markets /
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