Measuring the networked nonprofit : using data to change the world / / Beth Kanter and Katie Delahaye Paine ; edited by William Paarlberg ; foreword by Laura Arrillaga-Andreessen.

"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As...

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Year of Publication:2012
Edition:1st ed.
Language:English
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Physical Description:xxviii, 301 p.
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(CaPaEBR)ebr10612543
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spelling Kanter, Beth, 1957-
Measuring the networked nonprofit [electronic resource] : using data to change the world / Beth Kanter and Katie Delahaye Paine ; edited by William Paarlberg ; foreword by Laura Arrillaga-Andreessen.
1st ed.
San Francisco : Jossey-Bass, a Wiley imprint, 2012.
xxviii, 301 p.
Includes bibliographical references and index.
pt. 1. Introduction of concepts -- pt. 2. Basic measurement principles, how-tos, and best practices -- pt. 3. Advanced measurement concepts.
"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As funders provide dollars to support programs that include social media, they too want to see results. This book offers the tools and strategies needed for nonprofits that need reliable and measurable data from their social media efforts. Using these tools will not only improve a nonprofit's decision making process but will produce results-driven metrics for staff and stakeholders. A hands-on resource for nonprofit professionals who must be able to accurately measure the results of their social media ventures. Written by popular nonprofit blogger Beth Kanter and measurement expert Katie Delahaye Paine. Filled with tools, strategies, and illustrative examples that are highly accessible for nonprofit professionals. This important resource will give savvy nonprofit professionals the information needed to produce measurable results for their social media"-- Provided by publisher.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Nonprofit organizations.
Social networks.
Electronic books.
Delahaye Paine, Katie, 1952-
Paarlberg, William T.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=918164 Click to View
language English
format Electronic
eBook
author Kanter, Beth, 1957-
spellingShingle Kanter, Beth, 1957-
Measuring the networked nonprofit using data to change the world /
pt. 1. Introduction of concepts -- pt. 2. Basic measurement principles, how-tos, and best practices -- pt. 3. Advanced measurement concepts.
author_facet Kanter, Beth, 1957-
Delahaye Paine, Katie, 1952-
Paarlberg, William T.
ProQuest (Firm)
ProQuest (Firm)
author_variant b k bk
author2 Delahaye Paine, Katie, 1952-
Paarlberg, William T.
ProQuest (Firm)
author2_variant p k d pk pkd
w t p wt wtp
author2_role TeilnehmendeR
TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Kanter, Beth, 1957-
title Measuring the networked nonprofit using data to change the world /
title_sub using data to change the world /
title_full Measuring the networked nonprofit [electronic resource] : using data to change the world / Beth Kanter and Katie Delahaye Paine ; edited by William Paarlberg ; foreword by Laura Arrillaga-Andreessen.
title_fullStr Measuring the networked nonprofit [electronic resource] : using data to change the world / Beth Kanter and Katie Delahaye Paine ; edited by William Paarlberg ; foreword by Laura Arrillaga-Andreessen.
title_full_unstemmed Measuring the networked nonprofit [electronic resource] : using data to change the world / Beth Kanter and Katie Delahaye Paine ; edited by William Paarlberg ; foreword by Laura Arrillaga-Andreessen.
title_auth Measuring the networked nonprofit using data to change the world /
title_new Measuring the networked nonprofit
title_sort measuring the networked nonprofit using data to change the world /
publisher Jossey-Bass, a Wiley imprint,
publishDate 2012
physical xxviii, 301 p.
edition 1st ed.
contents pt. 1. Introduction of concepts -- pt. 2. Basic measurement principles, how-tos, and best practices -- pt. 3. Advanced measurement concepts.
isbn 9781118225417 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD62
callnumber-sort HD 262.6 K36 42012
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=918164
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.5/036
dewey-sort 3658.5 236
dewey-raw 658.5/036
dewey-search 658.5/036
oclc_num 813928961
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