Authentic TM : the politics of ambivalence in a brand culture / / Sarah Banet-Weiser.
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| TeilnehmendeR: | |
| Year of Publication: | 2012 |
| Language: | English |
| Series: | Critical cultural communication
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| Online Access: | |
| Physical Description: | 265 p. :; ill. |
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| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HD69.B7 |b B256 2012 | |
| 100 | 1 | |a Banet-Weiser, Sarah, |d 1966- | |
| 245 | 1 | 0 | |a Authentic TM |h [electronic resource] : |b the politics of ambivalence in a brand culture / |c Sarah Banet-Weiser. |
| 260 | |a New York : |b New York University Press, |c 2012. | ||
| 300 | |a 265 p. : |b ill. | ||
| 490 | 0 | |a Critical cultural communication | |
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Brand name products. | |
| 650 | 0 | |a Industries. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=865546 |z Click to View |