Sun Tzu and the art of business : six strategic principles for managers / / Mark R. McNeilly.

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Year of Publication:2012
Edition:Rev. ed.
Language:English
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Physical Description:x, 330 p. :; ill.
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record_format marc
spelling McNeilly, Mark.
Sun Tzu and the art of business [electronic resource] : six strategic principles for managers / Mark R. McNeilly.
Rev. ed.
New York : Oxford University Press, 2012.
x, 330 p. : ill.
Includes bibliographical references and index.
Win all without fighting: capturing your market without destroying it -- Avoid strength, attack weakness: striking where they least expect it -- Deception and foreknowledge: maximizing the power of market information -- Speed and preparation: moving swiftly to overcome your competitors -- Shape your opponent: employing strategy to master the competition -- Character-based leadership: providing effective leadership in turbulent times -- Putting the art of business into practice.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Sunzi, 6th cent. B.C.
Strategic planning.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=829472 Click to View
language English
format Electronic
eBook
author McNeilly, Mark.
spellingShingle McNeilly, Mark.
Sun Tzu and the art of business six strategic principles for managers /
Win all without fighting: capturing your market without destroying it -- Avoid strength, attack weakness: striking where they least expect it -- Deception and foreknowledge: maximizing the power of market information -- Speed and preparation: moving swiftly to overcome your competitors -- Shape your opponent: employing strategy to master the competition -- Character-based leadership: providing effective leadership in turbulent times -- Putting the art of business into practice.
author_facet McNeilly, Mark.
ProQuest (Firm)
ProQuest (Firm)
author_variant m m mm
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort McNeilly, Mark.
title Sun Tzu and the art of business six strategic principles for managers /
title_sub six strategic principles for managers /
title_full Sun Tzu and the art of business [electronic resource] : six strategic principles for managers / Mark R. McNeilly.
title_fullStr Sun Tzu and the art of business [electronic resource] : six strategic principles for managers / Mark R. McNeilly.
title_full_unstemmed Sun Tzu and the art of business [electronic resource] : six strategic principles for managers / Mark R. McNeilly.
title_auth Sun Tzu and the art of business six strategic principles for managers /
title_new Sun Tzu and the art of business
title_sort sun tzu and the art of business six strategic principles for managers /
publisher Oxford University Press,
publishDate 2012
physical x, 330 p. : ill.
edition Rev. ed.
contents Win all without fighting: capturing your market without destroying it -- Avoid strength, attack weakness: striking where they least expect it -- Deception and foreknowledge: maximizing the power of market information -- Speed and preparation: moving swiftly to overcome your competitors -- Shape your opponent: employing strategy to master the competition -- Character-based leadership: providing effective leadership in turbulent times -- Putting the art of business into practice.
isbn 9780199921355 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD30
callnumber-sort HD 230.28 M3857 42012
genre Electronic books.
genre_facet Electronic books.
era_facet 6th cent. B.C.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=829472
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.4/012
dewey-sort 3658.4 212
dewey-raw 658.4/012
dewey-search 658.4/012
oclc_num 769344082
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