Greener products : the making and marketing of sustainable brands / / Al Iannuzzi.
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Year of Publication: | 2012 |
Language: | English |
Online Access: | |
Physical Description: | xvii, 191 p. :; ill. |
Notes: | "A CRC title." |
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Table of Contents:
- section 1. The case for greener products
- section 2. Making greener products
- section 3. Green marketing.