Scientific selling : creating high-performance sales teams through applied psychology and testing / / Nancy Martini with Geoffrey James.
"A truly scientific approach to measuring and improving sales performanceScientific Selling shows how statistically-valid measurement can improve every element of the sales environment&emdash;from management to coaching to training to creating long-term sustainable sales results. Sales orga...
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Year of Publication: | 2012 |
Language: | English |
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Physical Description: | xxiii, 216 p. :; ill. |
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