Landing page optimization : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty.
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Year of Publication: | 2012 |
Edition: | 2nd ed. |
Language: | English |
Series: | Serious skills
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Physical Description: | xviii, 461 p. :; ill. |
Notes: | Includes index. |
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(MiAaPQ)500817937 (Au-PeEL)EBL817937 (CaPaEBR)ebr10630513 (CaONFJC)MIL450184 (OCoLC)807062167 |
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Ash, Tim, 1965- Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, Maura Ginty. 2nd ed. Indianapolis, Ind. : John Wiley & Sons, c2012. xviii, 461 p. : ill. Serious skills Includes index. pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Web sites Evaluation. Web sites Testing. Web sites Design. Internet marketing. Electronic books. Page, Rich. Ginty, Maura. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=817937 Click to View |
language |
English |
format |
Electronic eBook |
author |
Ash, Tim, 1965- |
spellingShingle |
Ash, Tim, 1965- Landing page optimization the definitive guide to testing and tuning for conversions / pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. |
author_facet |
Ash, Tim, 1965- Page, Rich. Ginty, Maura. ProQuest (Firm) ProQuest (Firm) |
author_variant |
t a ta |
author2 |
Page, Rich. Ginty, Maura. ProQuest (Firm) |
author2_variant |
r p rp m g mg |
author2_role |
TeilnehmendeR TeilnehmendeR TeilnehmendeR |
author_corporate |
ProQuest (Firm) |
author_sort |
Ash, Tim, 1965- |
title |
Landing page optimization the definitive guide to testing and tuning for conversions / |
title_sub |
the definitive guide to testing and tuning for conversions / |
title_full |
Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, Maura Ginty. |
title_fullStr |
Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, Maura Ginty. |
title_full_unstemmed |
Landing page optimization [electronic resource] : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, Maura Ginty. |
title_auth |
Landing page optimization the definitive guide to testing and tuning for conversions / |
title_new |
Landing page optimization |
title_sort |
landing page optimization the definitive guide to testing and tuning for conversions / |
publisher |
John Wiley & Sons, |
publishDate |
2012 |
physical |
xviii, 461 p. : ill. |
edition |
2nd ed. |
contents |
pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. |
isbn |
9781118220726 (electronic bk.) |
callnumber-first |
T - Technology |
callnumber-subject |
TK - Electrical and Nuclear Engineering |
callnumber-label |
TK5105 |
callnumber-sort |
TK 45105.888 A7836 42012 |
genre |
Electronic books. |
genre_facet |
Electronic books. |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=817937 |
illustrated |
Illustrated |
dewey-hundreds |
000 - Computer science, information & general works |
dewey-tens |
000 - Computer science, knowledge & systems |
dewey-ones |
006 - Special computer methods |
dewey-full |
006.7 |
dewey-sort |
16.7 |
dewey-raw |
006.7 |
dewey-search |
006.7 |
oclc_num |
807062167 |
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(MiAaPQ)500817937 (Au-PeEL)EBL817937 (CaPaEBR)ebr10630513 (CaONFJC)MIL450184 (OCoLC)807062167 |
is_hierarchy_title |
Landing page optimization the definitive guide to testing and tuning for conversions / |
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