Proceedings of the 1st International Conference on Research in Communication and Media (ICORCOM 2021).
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Superior document: | Advances in Social Science, Education and Humanities Research Series ; v.729 |
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TeilnehmendeR: | |
Place / Publishing House: | Paris : : Atlantis Press (Zeger Karssen),, 2023. ©2023. |
Year of Publication: | 2023 |
Edition: | 1st ed. |
Language: | English |
Series: | Advances in Social Science, Education and Humanities Research Series
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Online Access: | |
Physical Description: | 1 online resource (307 pages) |
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Table of Contents:
- Intro
- Preface
- Organization
- Contents
- Peer-Review Statements
- 1 Review Procedure
- 2 Quality Criteria
- 3 Key Metrics
- Media and Communication
- Surabaya Government Communication Pattern in Fulfilling Green Open Space in the Perspective of Power Relations
- 1 Introduction
- 2 Conclusion
- References
- The Influence of Electronic Word of Mouth on Twitter Social Media on Emina's Cosmetic Product Purchase Decision
- 1 Introduction
- 1.1 Electronic Word of Mouth
- 1.2 Purchase Decision
- 2 Research Objective(s)
- 3 Conclusion
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- Dynamics of Law Development Broadcasting Field in Indonesia
- 1 Introduction
- 1.1 The Importance of the Broadcasting Law
- 1.2 Broadcasting System and Political System
- 1.3 Colonial Age
- 1.4 Independence Age
- 1.5 Era Before Born Constitution Broadcasting 24 Year 1997 and 32 Year 2002
- 1.6 The Age After the Birth of the Law Broadcasting No. 32/2002
- 1.7 The Age After the Birth of the Law No. 11 of 2020 Concerning Job Creation or Omnibus Law
- 2 Literature Review
- References
- Instagram as a Promotion Media for Waste Bank in Tangerang Selatan
- 1 Introduction
- 2 Research Objectives
- 3 Literature Review
- 3.1 Environmental Communication
- 3.2 Social Media Instagram
- 3.3 Promotion
- 4 Methodology
- 5 Results and Discussion
- 6 Methodology
- References
- Strategy to Develop Brand Image Nadjani Indonesia by Using "Nadjani Covid19 Vaccinate Sale" Program
- 1 Introduction
- 2 Research Objectives
- 3 Literature Review
- 4 Methodology
- 5 Results
- 6 Methodology
- 7 Conclusion
- References
- Learning from #TestTraceVaccinate to Help #SemuaWajibPakaiMasker: Singapore and Indonesia's Psa Visual Campaigns
- 1 Introduction
- 2 Research Objectives
- 3 Literature Review.
- 3.1 Attention Economy, Visual Campaign, and Target Audience
- 3.2 Representation, Interaction, and Composition
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- Iwan Tirta's Batik Campaign for Indonesian Millenials
- 1 Introduction
- 1.1 Background of the Problems
- 2 Research Objective
- 3 Literature Review
- 3.1 Planning and Management Campaign
- 3.2 Implementation of the Campaign
- 3.3 Build an Attitude of Love Batik
- 3.4 Millennials
- 4 Methodology
- 4.1 Research Approach
- 4.2 Data Collection Technique
- 4.3 Data Analysis Technique
- 5 Results
- 5.1 Analysis of Public Relations Campaign Problem (Public, Organization, and Environment)
- 5.2 Public Relations Campaign Planning (Goals, Media Campaign, Message)
- 5.3 Implementations of Public Relations Campaign
- 5.4 Campaign Evaluation
- 6 Conclusion
- 7 Conclution
- References
- Information Booster Through the Community Service Advertising "Ingat Pesan Ibu" on Covid 19 Threat Awareness
- 1 Introduction
- 2 Research Purposes
- 3 Research Objective
- 4 Literature Review
- 5 Methodology
- 6 Result
- 7 Discussion
- 8 Conclusion
- References
- Public Relations Campaign "From Door-to-Door Mandatory Mask" as Implementation of Aice Group's Humanitarian Mission
- 1 Introduction
- 2 Method
- 3 Results and Discussion
- 4 Conclusions and Recommendations
- References
- Engaging Indonesian Consumer During Covid-19 Pandemic: An Emphaty-Based Marketing Communication for Fast Food Restaurant
- 1 Introduction
- 2 Methodology
- 3 Result and Discussion
- 4 Conclusion
- References
- The Dynamics of Religious Broadcasting in Indonesia (Study on TV9 Nahdlatul Ulama in Religious TV Management)
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Methodology
- 5 Discussions
- 6 Conclusion
- References.
- Leadership Communication for Crisis Network Coordination During "PPKM" Using Social Network Analysis Method
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- Industry and Digital Media
- Examining Sleeper Effect Resulted from Text and Photograph: A New Perspective on Exemplification Theory
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Research Method
- 5 Research Results
- 6 Discussion
- 7 Conclusion
- References
- The Visual Design of Cocoina's Digital Advertisement
- 1 Introduction
- 2 Literature Review
- 3 Methodology
- 4 Results
- 5 Discussion
- 6 Conclusion
- References
- How Electronic Word of Mouth Affect Consumer Purchase Decision on Tiktok: A Case Study on Generation Z
- 1 Introduction
- 2 Research Objective (s)
- 3 Literature Review
- 4 Methodology
- 5 Methodology
- 6 Discussion
- 7 Conclusion
- 8 Implications
- References
- Amul: A Longest Running Marketing Campaign
- References
- Becoming GoTo: Framing Analysis of Big Tech Corporate Merger in Indonesia
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- Viral Marketing Analysis of Khong Guan Animation Advertising Version a Sweet Memories
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- A Thematic Analysis of Quality Tiktok Contents
- 1 Introduction
- 2 Research Objectives
- 3 Literature Review
- 4 Methodology
- 5 Results
- 6 Discussion
- 7 Conclusion
- References
- Constructing Alternative Digital Media in Educating Gender Literacy to High School Students
- 1 Introduction
- 2 Research Objective
- 3 Literature Review
- 4 Methodology
- 5 Results.
- 6 Discussion
- 7 Conclusion
- References
- Personal Data Protection in Digital Communications During the Covid-19 Pandemic
- 1 Introduction
- 2 Literature Review
- 3 Research Methodology
- 4 Findings and Discussion
- 5 Findings and Discussion
- References
- Utilization of Podcast as the Raising Star Audio on Demand Media at Corporate Sector in Indonesia
- 1 Introduction
- 2 Method
- 3 Result
- 4 Conclusion
- References
- The Dynamics of Social Media Storytelling: An Indian Digital Audiences Perspective
- 1 Introduction
- 2 Literature Review
- 3 Research Objectives
- 4 Research Methodology
- 5 Result
- 6 Result and Discussions
- 7 Conclusion, Suggestions and Recommendations
- References
- Dynamics of Digital Public Relations in Non-Government Organizations
- 1 Introduction
- 2 Literature Review
- 3 Methodology
- 4 Result
- 5 Discussion and Conclution
- References
- General Issue
- RETRACTED CHAPTER: Leadership Communication for Crisis Network Coordination During "PPKM" Using Social Network Analysis Method
- When Storytelling Complements Promotion: A Study at Sade Village Towards Sustainable Tourism
- 1 Introduction
- 2 Method
- 3 Result and Discussion
- 4 Conclusion
- References
- Capacity Building Practices for Indonesian Migrant Workers: A Case Study from Penang and Hong Kong
- 1 Introduction
- 2 Material and Methodology
- 3 Result and Discussion
- 4 Discussion
- 5 Conclusions
- References
- Gayo Lues Government Branding Strategy Through the 1000 Hafidz City Program
- 1 Introduction
- 2 Method
- 3 Literature Review
- 4 Results and Discussion
- 5 Discussion
- 6 Conclusion
- References
- Synergy Model of Community Empowerment of the Pramuka Island in Kepulauan Seribu in the Management of Coastal Areas Based on the Women's Community
- 1 Background
- 2 Conclusions
- References.
- Correction to: Proceedings of the 1st International Conference on Research in Communication and Media (ICORCOM 2021)
- 0 Correction to: Proceedings of the 1st International Conference on Research in Communication and Media (ICORCOM 2021) in: O. Purnamasari et al. (Eds.): ASSEHR 729, https://doi.org/10.2991/978-2-38476-016-9.