Brand aid : shopping well to save the world / / Lisa Ann Richey and Stefano Ponte.
Saved in:
| : | |
|---|---|
| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | xv, 253 p. :; ill. |
| Notes: | "A Quadrant Book." |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 02121nam a2200457 a 4500 | ||
|---|---|---|---|
| 001 | 500678664 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 101021s2011 mnua sb 001 0 eng d | ||
| 010 | |z 2010044990 | ||
| 020 | |z 9780816665457 (hc : alk. paper) | ||
| 020 | |z 9780816665464 (pb : alk. paper) | ||
| 020 | |a 9780816676675 (electronic bk.) | ||
| 035 | |a (MiAaPQ)500678664 | ||
| 035 | |a (Au-PeEL)EBL678664 | ||
| 035 | |a (CaPaEBR)ebr10461002 | ||
| 035 | |a (OCoLC)713022627 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 043 | |a d------ | ||
| 050 | 4 | |a HC60 |b .R482 2011 | |
| 082 | 0 | 4 | |a 361.2/6 |2 22 |
| 100 | 1 | |a Richey, Lisa Ann. | |
| 245 | 1 | 0 | |a Brand aid |h [electronic resource] : |b shopping well to save the world / |c Lisa Ann Richey and Stefano Ponte. |
| 260 | |a Minneapolis [Minn.] : |b University of Minnesota Press, |c c2011. | ||
| 300 | |a xv, 253 p. : |b ill. | ||
| 500 | |a "A Quadrant Book." | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Introduction: RED and the reinvention of international aid -- Band aid to brand aid: celebrity experts and expert celebrities -- The rock man's burden: fair vanity and virtual salvation -- Saving Africa: AIDS and the rebranding of aid -- Hard commerce: corporate social responsibility for distant others -- Doing good by shopping well: the rise of "causumer" culture -- Conclusion: celebrities, consumers, and everyone else. | |
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Economic assistance |z Developing countries. | |
| 650 | 0 | |a Celebrities |x Political activity. | |
| 650 | 0 | |a Social entrepreneurship. | |
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 0 | |a Branding (Marketing) |x Social aspects. | |
| 650 | 0 | |a Consumption (Economics) |x Social aspects. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Ponte, Stefano. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=678664 |z Click to View |