The trojan horse : : the growth of commercial sponsorship /

The trojan horse : : the growth of commercial sponsorship / / by Deborah Philips and Garry Whannel.

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Bibliographic Details
VerfasserIn:
Philips, Deborah, 1954-
Whannel, Garry,
TeilnehmendeR:
Whannel, Garry,
Place / Publishing House:New York, New York : : Bloomsbury Academic,, [2013]
2013
Year of Publication:2013
Language:English
Online Access:
Physical Description:1 online resource (278 pages)
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id 5006627426
ctrlnum (MiAaPQ)5006627426
(Au-PeEL)EBL6627426
(OCoLC)1100836024
collection bib_alma
record_format marc
spelling Philips, Deborah, 1954- author.
The trojan horse : the growth of commercial sponsorship / by Deborah Philips and Garry Whannel.
New York, New York : Bloomsbury Academic, [2013]
2013
1 online resource (278 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Corporate sponsorship Great Britain History.
Electronic books.
Whannel, Garry, author.
Print version: Philips, Deborah. Trojan horse : the growth of commercial sponsorship. New York, New York : Bloomsbury Academic, c2013 278 pages 9781474224291
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=6627426 Click to View
language English
format eBook
author Philips, Deborah, 1954-
Whannel, Garry,
spellingShingle Philips, Deborah, 1954-
Whannel, Garry,
The trojan horse : the growth of commercial sponsorship /
author_facet Philips, Deborah, 1954-
Whannel, Garry,
Whannel, Garry,
author_variant d p dp
g w gw
author_role VerfasserIn
VerfasserIn
author2 Whannel, Garry,
author2_role TeilnehmendeR
author_sort Philips, Deborah, 1954-
title The trojan horse : the growth of commercial sponsorship /
title_sub the growth of commercial sponsorship /
title_full The trojan horse : the growth of commercial sponsorship / by Deborah Philips and Garry Whannel.
title_fullStr The trojan horse : the growth of commercial sponsorship / by Deborah Philips and Garry Whannel.
title_full_unstemmed The trojan horse : the growth of commercial sponsorship / by Deborah Philips and Garry Whannel.
title_auth The trojan horse : the growth of commercial sponsorship /
title_new The trojan horse :
title_sort the trojan horse : the growth of commercial sponsorship /
publisher Bloomsbury Academic,
publishDate 2013
physical 1 online resource (278 pages)
isbn 9781472512024
9781474224291
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD59
callnumber-sort HD 259.6 G7 P455 42013
genre Electronic books.
genre_facet Electronic books.
geographic_facet Great Britain
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=6627426
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 659 - Advertising & public relations
dewey-full 659.285
dewey-sort 3659.285
dewey-raw 659.285
dewey-search 659.285
oclc_num 1100836024
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