Review of marketing research.

Review of marketing research. / Volume 7 / edited by Naresh K. Malhotra.

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Malhotra, Naresh K.
ProQuest (Firm)
Year of Publication:2010
Edition:1st ed.
Language:English
Series:Review of marketing research ; v. 7
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Physical Description:xxviii, 302 p. :; ill.
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spelling Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.
1st ed.
Bingley, UK : Emerald, 2010.
xxviii, 302 p. : ill.
Review of marketing research ; v. 7
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing research.
Research, Industrial.
Electronic books.
Malhotra, Naresh K.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=647736 Click to View
language English
format Electronic
eBook
author2 Malhotra, Naresh K.
ProQuest (Firm)
author_facet Malhotra, Naresh K.
ProQuest (Firm)
ProQuest (Firm)
author2_variant n k m nk nkm
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Malhotra, Naresh K.
title Review of marketing research.
spellingShingle Review of marketing research.
Review of marketing research ;
title_full Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.
title_fullStr Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.
title_full_unstemmed Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.
title_auth Review of marketing research.
title_new Review of marketing research.
title_sort review of marketing research.
series Review of marketing research ;
series2 Review of marketing research ;
publisher Emerald,
publishDate 2010
physical xxviii, 302 p. : ill.
edition 1st ed.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.2 R487 42010
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=647736
illustrated Illustrated
oclc_num 743202091
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