Continuing to broaden the marketing concept / / edited by Dawn Iacobucci.
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| Superior document: | Review of marketing research ; Volume 17 |
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| TeilnehmendeR: | |
| Place / Publishing House: | Bingley, England : : Emerald Publishing,, [2020] 2020 |
| Year of Publication: | 2020 |
| Language: | English |
| Series: | Review of marketing research ;
Volume 17. |
| Online Access: | |
| Physical Description: | 1 online resource (328 pages). |
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| ISBN: | 9781787548251 9781787548244 (ebook) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | edited by Dawn Iacobucci. |