Achieving excellence in fundraising / Eugene R. Tempel, Timothy L. Seiler, and Eva E. Aldrich, editors ; foreword by Paulette Maehara.
"Hank Rosso's Achieving Excellence in Fund Raising, 3rd Edition, explains the fund raising profession's major principles, concepts and techniques. A host of respected authors demonstrate why fund raising is a strategic management discipline, and elucidate each step in the fund raising...
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| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Edition: | 3rd ed. |
| Language: | English |
| Series: | Essential texts for nonprofit and public leadership and management
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| Online Access: | |
| Physical Description: | xxxvii, 506 p. |
| Notes: | Rev. ed. of: Hank Rosso's Achieving excellence in fund raising / Henry A. Rosso and associates. 2nd ed. |
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Table of Contents:
- pt. 1. Fundraising : the art of relationship building
- pt. 2. Structuring your fundraising
- pt. 3. Discovering what donors value
- pt. 4. The art of solicitation and stewardship
- pt. 5. Involving volunteers in fundraising
- pt. 6. Managing the fundraising process
- pt. 7. Ethics and accountability
- pt. 8. Your career in fundraising.