Brand NFL : making and selling America's favorite sport / / Michael Oriard ; with a new afterword by the author.
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| TeilnehmendeR: | |
| Year of Publication: | 2007 |
| Language: | English |
| Online Access: | |
| Physical Description: | 332 p. |
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| LEADER | 01480nam a2200385 a 4500 | ||
|---|---|---|---|
| 001 | 500605925 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 101208s2007 ncu sb 001 0 eng d | ||
| 010 | |z 2007008867 | ||
| 020 | |z 9780807871560 (pbk.: alk. paper) | ||
| 020 | |z 9780807831427 (cloth: alk. paper) | ||
| 020 | |a 9780807899656 (electronic bk.) | ||
| 035 | |a (MiAaPQ)500605925 | ||
| 035 | |a (Au-PeEL)EBL605925 | ||
| 035 | |a (CaPaEBR)ebr10425422 | ||
| 035 | |a (CaONFJC)MIL929440 | ||
| 035 | |a (OCoLC)689997535 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 043 | |a n-us--- | ||
| 050 | 4 | |a GV954.3 |b .O75 2007 | |
| 100 | 1 | |a Oriard, Michael. | |
| 245 | 1 | 0 | |a Brand NFL |h [electronic resource] : |b making and selling America's favorite sport / |c Michael Oriard ; with a new afterword by the author. |
| 260 | |a Chapel Hill, N.C. : |b University of North Carolina Press, |c 2007. | ||
| 300 | |a 332 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 610 | 2 | 0 | |a National Football League. |
| 650 | 0 | |a Football |z United States |x Marketing. | |
| 650 | 0 | |a Football |z United States |x Management. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=605925 |z Click to View |