Innovation and strategy of online games / Jong H. Wi.
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| Superior document: | Series on technology management ; v. 14 |
|---|---|
| : | |
| TeilnehmendeR: | |
| Year of Publication: | 2009 |
| Edition: | 1st ed. |
| Language: | English |
| Series: | Series on technology management ;
v. 14. |
| Online Access: | |
| Physical Description: | xx, 220 p. :; ill. |
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| 082 | 0 | 4 | |a 338.4/77948 |2 22 |
| 100 | 1 | |a Jong, H. Wi. | |
| 245 | 1 | 0 | |a Innovation and strategy of online games |h [electronic resource] / |c Jong H. Wi. |
| 250 | |a 1st ed. | ||
| 260 | |a London : |b Imperial College Press ; |a Singapore ; |a Hackensack, NJ : |b Distributed by World Scientific, |c c2009. | ||
| 300 | |a xx, 220 p. : |b ill. | ||
| 490 | 1 | |a Series on technology management ; |v v. 14 | |
| 504 | |a Includes bibliographical references (p. 211-214) and index. | ||
| 505 | 0 | |a Innovations in the game industry : online games versus offline games -- Business models and corporate strategy -- Virtual societies and economics of online games -- The formation process of the Korean online game industry -- Factors promoting growth of the online game industry -- Global development and marketing strategies of Korean online games -- International comparison of online game users. | |
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Electronic games industry. | |
| 650 | 0 | |a Technological innovations. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 830 | 0 | |a Series on technology management ; |v v. 14. | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=477267 |z Click to View |