The new icons? : : the art of television advertising /

The new icons? : : the art of television advertising / / Paul Rutherford.

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Bibliographic Details
VerfasserIn:
Rutherford, Paul, 1944-
Place / Publishing House:Toronto, Ontario ;, Buffalo, New York ;, London, England : : University of Toronto Press,, 1995.
1994
Year of Publication:1995
Language:English
Online Access:
Physical Description:1 online resource (289 pages) :; illustrations (some color)
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ctrlnum (MiAaPQ)5004672112
(Au-PeEL)EBL4672112
(CaPaEBR)ebr11257795
(CaONFJC)MIL204555
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collection bib_alma
record_format marc
spelling Rutherford, Paul, 1944- author.
The new icons? : the art of television advertising / Paul Rutherford.
Toronto, Ontario ; Buffalo, New York ; London, England : University of Toronto Press, 1995.
1994
1 online resource (289 pages) : illustrations (some color)
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Television advertising.
Electronic books.
Print version: Rutherford, Paul, 1944- New icons? : the art of television advertising. Toronto, Ontario ; Buffalo, New York ; London, England : University of Toronto Press, 1995, c1994 x, 270 pages 9780802074287 94180074
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4672112 Click to View
language English
format eBook
author Rutherford, Paul, 1944-
spellingShingle Rutherford, Paul, 1944-
The new icons? : the art of television advertising /
author_facet Rutherford, Paul, 1944-
author_variant p r pr
author_role VerfasserIn
author_sort Rutherford, Paul, 1944-
title The new icons? : the art of television advertising /
title_sub the art of television advertising /
title_full The new icons? : the art of television advertising / Paul Rutherford.
title_fullStr The new icons? : the art of television advertising / Paul Rutherford.
title_full_unstemmed The new icons? : the art of television advertising / Paul Rutherford.
title_auth The new icons? : the art of television advertising /
title_new The new icons? :
title_sort the new icons? : the art of television advertising /
publisher University of Toronto Press,
publishDate 1995
physical 1 online resource (289 pages) : illustrations (some color)
isbn 9781442681866
9780802074287
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF6146
callnumber-sort HF 46146 T42 R884 41995
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4672112
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 659 - Advertising & public relations
dewey-full 659.14/3
dewey-sort 3659.14 13
dewey-raw 659.14/3
dewey-search 659.14/3
oclc_num 958581323
work_keys_str_mv AT rutherfordpaul thenewiconstheartoftelevisionadvertising
AT rutherfordpaul newiconstheartoftelevisionadvertising
status_str n
ids_txt_mv (MiAaPQ)5004672112
(Au-PeEL)EBL4672112
(CaPaEBR)ebr11257795
(CaONFJC)MIL204555
(OCoLC)958581323
is_hierarchy_title The new icons? : the art of television advertising /
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