Forecasting for the pharmaceutical industry : models for new product and in-market forecasting and how to use them /

Forecasting for the pharmaceutical industry : models for new product and in-market forecasting and how to use them / / Arthur G. Cook.

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ProQuest (Firm)
Cook, Arthur G.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2006
Language:English
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Physical Description:xvii, 141 p. :; ill.
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spelling Cook, Arthur G.
Forecasting for the pharmaceutical industry [electronic resource] : models for new product and in-market forecasting and how to use them / Arthur G. Cook.
Aldershot, England ; Burlington, VT : Gower, c2006.
xvii, 141 p. : ill.
Includes bibliographical references (p. 135-137) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Pharmaceutical industry Forecasting.
Pharmaceutical industry.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=429683 Click to View
language English
format Electronic
eBook
author Cook, Arthur G.
spellingShingle Cook, Arthur G.
Forecasting for the pharmaceutical industry models for new product and in-market forecasting and how to use them /
author_facet Cook, Arthur G.
ProQuest (Firm)
ProQuest (Firm)
author_variant a g c ag agc
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Cook, Arthur G.
title Forecasting for the pharmaceutical industry models for new product and in-market forecasting and how to use them /
title_sub models for new product and in-market forecasting and how to use them /
title_full Forecasting for the pharmaceutical industry [electronic resource] : models for new product and in-market forecasting and how to use them / Arthur G. Cook.
title_fullStr Forecasting for the pharmaceutical industry [electronic resource] : models for new product and in-market forecasting and how to use them / Arthur G. Cook.
title_full_unstemmed Forecasting for the pharmaceutical industry [electronic resource] : models for new product and in-market forecasting and how to use them / Arthur G. Cook.
title_auth Forecasting for the pharmaceutical industry models for new product and in-market forecasting and how to use them /
title_new Forecasting for the pharmaceutical industry
title_sort forecasting for the pharmaceutical industry models for new product and in-market forecasting and how to use them /
publisher Gower,
publishDate 2006
physical xvii, 141 p. : ill.
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD9665
callnumber-sort HD 49665.5 C666 42006
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=429683
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 610 - Medicine & health
dewey-ones 615 - Pharmacology & therapeutics
dewey-full 615.1068/4
dewey-sort 3615.1068 14
dewey-raw 615.1068/4
dewey-search 615.1068/4
oclc_num 437113530
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