Freud on Madison Avenue : motivation research and subliminal advertising in America / / Lawrence R. Samuel.
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Year of Publication: | 2010 |
Language: | English |
Online Access: | |
Physical Description: | 218 p. |
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050 | 4 | |a HF5415.34 |b .S26 2010 | |
082 | 0 | 4 | |a 659.101/9 |2 22 |
100 | 1 | |a Samuel, Lawrence R. | |
245 | 1 | 0 | |a Freud on Madison Avenue |h [electronic resource] : |b motivation research and subliminal advertising in America / |c Lawrence R. Samuel. |
260 | |a Philadelphia : |b University of Pennsylvania Press, |c c2010. | ||
300 | |a 218 p. | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects. | |
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Motivation research (Marketing) |z United States |x History. | |
650 | 0 | |a Subliminal advertising |z United States |x History. | |
650 | 0 | |a Advertising |z United States |x Psychological aspects |x History. | |
650 | 0 | |a Consumer behavior |z United States |x History. | |
655 | 4 | |a Electronic books. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3441990 |z Click to View |