Marketing across cultures in Asia : a practical guide / / Richard R. Gesteland & Georg F. Seyk.
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| Year of Publication: | 2002 |
| Language: | English |
| Online Access: | |
| Physical Description: | 188 p. :; maps. |
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| 035 | |a (MiAaPQ)5003400742 | ||
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| 035 | |a (OCoLC)70771851 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF1416 |b .G437 2002 | |
| 100 | 1 | |a Gesteland, Richard R. | |
| 245 | 1 | 0 | |a Marketing across cultures in Asia |h [electronic resource] : |b a practical guide / |c Richard R. Gesteland & Georg F. Seyk. |
| 260 | |a Copenhagen ; |a Herndon, VA : |b Copenhagen Business School Press, |c c2002. | ||
| 300 | |a 188 p. : |b maps. | ||
| 504 | |a Includes bibliographical references. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Business etiquette |z Asia. | |
| 650 | 0 | |a Marketing |v Cross-cultural studies. | |
| 650 | 0 | |a Intercultural communication. | |
| 650 | 0 | |a Negotiation in business |v Cross-cultural studies. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Seyk, Georg F. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3400742 |z Click to View |