Attitudes, aptitudes, and aspirations of American youth : implications for military recruiting / / Committee on the Youth Population and Military Recruitment ; Paul Sackett and Anne Mavor, editors ; Board on Behavioral, Cognitive, and Sensory Sciences, Division of Behavioral and Social Sciences and Education, National Research Council.
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| Year of Publication: | 2003 |
| Language: | English |
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| Physical Description: | xi, 327 p. :; ill. |
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Table of Contents:
- Military manpower requirements
- Demographic trends
- Trends in youth qualifications and enlistment standards
- Trends in employment and educational opportunities for youth
- Youth values, attitudes, perceptions, and influencers
- Determinants of intention or propensity
- Military advertising and recruiting.