Tuning into mom : understanding America's most powerful consumer / / Michal Clements and Teri Lucie Thompson.
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| Year of Publication: | 2011 |
| Language: | English |
| Online Access: | |
| Physical Description: | xiv, 185 p. |
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| 003 | MiAaPQ | ||
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| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 110603s2011 inu sb 001 0 eng d | ||
| 010 | |z 2011023368 | ||
| 020 | |z 9781557535856 | ||
| 020 | |z 9781612491707 | ||
| 020 | |z 9781612491714 | ||
| 035 | |a (MiAaPQ)5003118987 | ||
| 035 | |a (Au-PeEL)EBL3118987 | ||
| 035 | |a (CaPaEBR)ebr10504547 | ||
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| 035 | |a (OCoLC)768167296 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HQ759 |b .C54 2011 | |
| 082 | 0 | 4 | |a 306.874/3 |2 23 |
| 100 | 1 | |a Clements, Michal, |d 1963- | |
| 245 | 1 | 0 | |a Tuning into mom |h [electronic resource] : |b understanding America's most powerful consumer / |c Michal Clements and Teri Lucie Thompson. |
| 260 | |a West Lafayette, Ind. : |b Purdue University Press, |c c2011. | ||
| 300 | |a xiv, 185 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Mothers |z United States |x Attitudes. | |
| 650 | 0 | |a Consumer behavior |z United States. | |
| 650 | 0 | |a Consumers' preferences |z United States. | |
| 650 | 0 | |a Relationship marketing |z United States. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Thompson, Teri Lucie, |d 1956- | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3118987 |z Click to View |