Mastering marketing : a comprehensive introduction to the skills of developing and defending your company's revenue /

Mastering marketing : a comprehensive introduction to the skills of developing and defending your company's revenue / / Ian Ruskin-Brown.

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ProQuest (Firm)
Ruskin-Brown, Ian.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2006
Language:English
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Physical Description:xvii, 325 p. :; ill.
Notes:"The core skills of profitable marketing."
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spelling Ruskin-Brown, Ian.
Mastering marketing [electronic resource] : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown.
London : Thorogood, 2006.
xvii, 325 p. : ill.
"The core skills of profitable marketing."
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing.
Marketing Management.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=308995 Click to View
language English
format Electronic
eBook
author Ruskin-Brown, Ian.
spellingShingle Ruskin-Brown, Ian.
Mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue /
author_facet Ruskin-Brown, Ian.
ProQuest (Firm)
ProQuest (Firm)
author_variant i r b irb
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Ruskin-Brown, Ian.
title Mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue /
title_sub a comprehensive introduction to the skills of developing and defending your company's revenue /
title_full Mastering marketing [electronic resource] : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown.
title_fullStr Mastering marketing [electronic resource] : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown.
title_full_unstemmed Mastering marketing [electronic resource] : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown.
title_auth Mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue /
title_new Mastering marketing
title_sort mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue /
publisher Thorogood,
publishDate 2006
physical xvii, 325 p. : ill.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
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callnumber-sort HF 45415 R863 42006
genre Electronic books.
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url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=308995
illustrated Illustrated
oclc_num 163578335
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